Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
---|---|---|
Website meta title | The Press, York - news, sports, leisure, houses, jobs, cars, what’s on and live travel | Search engines recommend title length of around 50-60 characters. The length of this title is 86. |
Meta description | Online presence of local paper with news, sports and leisure activities, schools and business. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 94 characters. |
Keywords | York, News, Leisure, What’s on, Cars, Houses, Jobs, Sport, business, Local guides, York City, Knights, Family Notices, Birthdays, Travel, Information, North Yorkshire, Homes, vikings, reviews | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 0.7601 seconds on average | Website load speed is pretty fast. |
Alexa global | 62 559, as last updated | The site is quite popular, according to Alexa. Take that for what it's worth, though. |
Quantcast global | 60 961 | The site is well known, judging by QUANTCAST rank. |
Total links on homepage | We found 369 links | This is a normal amount of links. |
Number of backlinks | Around 1 495 | If even half of these are high quality, it speaks volumes of the website's worth. |
Page HTML size | 349.9KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
Website server | Server appears to be online. The IP address for the server is 93.174.10.11. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | Regional Europe United Kingdom England North Yorkshire York News and Media |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | aviationweek.com bloomberg.com cbsnews.com chicagotribune.com dailyecho.co.uk gazetteherald.co.uk guardian.co.uk independent.co.uk pocklingtonpost.co.uk stourbridgenews.co.uk thelocal.de thescarboroughnews.co.uk thetelegraphandargus.co.uk visityork.org york.gov.uk yorkracecourse.co.uk yorkshireeveningpost.co.uk yorkshirepost.co.uk zdnet.com |
These are the websites that fall into the same category as yorkpress.co.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Also of interest | ydaa.org.uk announcements.johnstonpress.co.uk thescarboroughnews.co.uk apiln.co.uk ha247.zendesk.com |
There is a good chance that the people interested in yorkpress.co.uk find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Monthly traffic | 776.30K | The result is very good indeed. |
Visitor delta | -12.04% | Lately, the website's been receiving less traffic. |
Time spent on site | 3:16 | People are in no hurry to leave the website, great! |
yorkpress.co.uk Traffic Bounce Rate | 50.71% | A decent amount of visitors seem to find valuable information on this website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 43 477 781 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 200 OK Date: Wed, 30 Aug 2017 11:18:29 GMT Server: Apache/2.4.7 (Ubuntu) X-pagename: ResponsiveArticleDisplayV2 Last-Modified: Wed, 30 Aug 2017 12:18:29 +0100 Content-Type: text/html; charset=UTF-8 Cache-Control: public, max-age=120 Vary: Accept-Encoding X-Varnish: 309729201 ETag: W/"13599b33f0001a351b2a52bfd439024d" Accept-Ranges: bytes Transfer-Encoding: chunked Connection: keep-alive |
WHOIS information |
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Domain name: yorkpress.co.uk Registrant: york and county press Registrant type: Unknown Registrant's address: 76 walmgate york yorks YO1 9YN United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012 Registrar: Newsquest Oxford & Wiltshire Limited t/a Newsquest Digital Media [Tag = NEWSCOMM] URL: http://www.newsquest.co.uk/domains Relevant dates: Registered on: 17-Mar-2006 Expiry date: 17-Mar-2018 Last updated: 05-Feb-2016 Registration status: Registered until expiry date. Name servers: ns1.newsquest.co.uk 62.233.114.111 ns2.newsquest.co.uk 62.233.114.112 ns3.newsquest.co.uk 93.174.8.236 WHOIS lookup made at 03:26:18 10-May-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1820 mistypes, associated with yorkpress.co.uk:
If you are curious about what TLD extensions could also match the domain name of yorkpress.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: