Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | This is Retail | National Retail Federation | Search engines recommend title length of around 50-60 characters. The length of this title is 43. |
| Meta description | This is Retail is NRF’s national industry perception campaign. Launched in 2013, the initiative highlights careers, community and innovation. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 141 characters. |
| Keywords | This is retail, retail industry, community, careers, innovation, media coverage, awareness, perception, retail stories, personal stories, instagram | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 1.7937 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 945 994, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 979 013 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
| Total links on homepage | We found 811 links | Honestly, this is a strange amount of links for a homepage. |
| Page HTML size | 284.3KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 162.220.5.150. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 91 465 693 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Server: Apache/2.4.25 (CentOS) OpenSSL/1.0.1e-fips X-Drupal-Cache: HIT Content-Language: en Link: <https://nrf.com/sites/default/files/Images/Who%20We%20Are/This-is-Retail_hero-740x315px_updated-05-2016.png>; rel="image_src",<https://nrf.com/who-we-are/this-is-retail>; rel="canonical",<https://nrf.com/node/13119>; rel="shortlink" Cache-Control: public, max-age=3600 Expires: Sun, 19 Nov 1978 05:00:00 GMT Vary: Cookie,Accept-Encoding X-Content-Type-Options: nosniff Etag: "1497395108-1" Last-Modified: Tue, 13 Jun 2017 23:05:08 GMT Content-Type: text/html; charset=utf-8 Transfer-Encoding: chunked Date: Wed, 14 Jun 2017 00:47:05 GMT X-Varnish: 589357051 589341531 Age: 3353 Via: 1.1 varnish |
| WHOIS information |
|---|
Domain Name: THISISRETAIL.ORG Registry Domain ID: D165107861-LROR Registrar WHOIS Server: Registrar URL: http://www.ascio.com Updated Date: 2017-02-28T12:12:08Z Creation Date: 2012-03-26T07:14:28Z Registry Expiry Date: 2018-03-26T07:14:28Z Registrar Registration Expiration Date: Registrar: Ascio Technologies, Inc. Danmark - Filial af Ascio technologies, Inc. USA Registrar IANA ID: 106 Registrar Abuse Contact Email: Registrar Abuse Contact Phone: +44.2070159370 Reseller: Domain Status: ok https://icann.org/epp#ok Registry Registrant ID: C122911624-LROR Registrant Name: Director MIS Registrant Organization: National Retail Federation Registrant Street: 325 7th St NW Registrant Street: Suite 1100 Registrant City: Washington Registrant State/Province: DC Registrant Postal Code: 20004 Registrant Country: US Registrant Phone: +44.12027837971 Registrant Phone Ext: Registrant Fax: +44.12027372849 Registrant Fax Ext: Registrant Email: Registry Admin ID: C122911631-LROR Admin Name: Director MIS Admin Organization: National Retail Federation Admin Street: 325 7th St NW Admin Street: Suite 1100 Admin City: Washington Admin State/Province: DC Admin Postal Code: 20004 Admin Country: US Admin Phone: +44.12027837971 Admin Phone Ext: Admin Fax: +44.12027372849 Admin Fax Ext: Admin Email: Registry Tech ID: C152807985-LROR Tech Name: NetNames Hostmaster Tech Organization: Netnames Ltd Tech Street: 3rd Floor Prospero House Tech Street: 241 Borough High Street Tech City: London Tech State/Province: London Tech Postal Code: SE1 1GA Tech Country: GB Tech Phone: +44.2070159370 Tech Phone Ext: Tech Fax: +44.2070159375 Tech Fax Ext: Tech Email: Name Server: NS2.NETNAMES.NET Name Server: NS1.NETNAMES.NET Name Server: NS5.NETNAMES.NET Name Server: NS6.NETNAMES.NET DNSSEC: unsigned URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/ >>> Last update of WHOIS database: 2017-05-17T17:10:54Z <<< For more information on Whois status codes, please visit https://icann.org/epp Access to Public Interest Registry WHOIS information is provided to assist persons in determining the contents of a domain name registration record in the Public Interest Registry registry database. The data in this record is provided by Public Interest Registry for informational purposes only, and Public Interest Registry does not guarantee its accuracy. This service is intended only for query-based access. You agree that you will use this data only for lawful purposes and that, under no circumstances will you use this data to: (a) allow, enable, or otherwise support the transmission by e-mail, telephone, or facsimile of mass unsolicited, commercial advertising or solicitations to entities other than the data recipient's own existing customers; or (b) enable high volume, automated, electronic processes that send queries or data to the systems of Registry Operator, a Registrar, or Afilias except as reasonably necessary to register domain names or modify existing registrations. All rights reserved. Public Interest Registry reserves the right to modify these terms at any time. By submitting this query, you agree to abide by this policy. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1813 mistypes, associated with thisisretail.org:
If you are curious about what TLD extensions could also match the domain name of thisisretail.org well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: