Site Performance and Stats
In Detail

Website Performance – The Geeky Part

What, all that information was not enough? You want... more? Right, then. You asked for it.

thewrap.com In Detail

As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.

thewrap.com Visitor Information

Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?

Website load speed analysis

• The homepage takes approximately 1.8057 seconds to load. How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways!
• The HTML of the website weighs in at around 147.7 kilobytes. We don't think 147.7 KBs is something to worry about.
• There are at least 80 images on the homepage of this website. This seems an ok number of images to have on the homepage.
• We've counted at least 153 server requests before the homepage was fully loaded. Oh my, this needs to be worked on. The more server requests are made, the longer it takes to load the page. Not a good result by any measure.

Alexa ranking in-depth

With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.

• thewrap.com takes up 14 855 place globally, according to Alexa. We made sure to update this information on 2018-01-30.
• Compare the current rank to all-time best of 3 525, which this website enjoyed on 2014-03-16.
• Over the last three months, the position has changed by 137.
• On the other end of the scale, the worst rank ever was 14 855, rated on 2018-01-30. Compare that to the current rank to see a marked improvement, even if of debatable importance.
• Given all the numbers, the average Global rank is at 6 573.
• When compared to United States websites, thewrap.com ranks in 3 049 place.

QUANTCAST rank overview

QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 17 211 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.

• Quantcast claims thewrap.com takes up 287 place at this time, among all the indexed websites. We last checked this data on 2014-01-20.
• This website achieved its best Quantcast rank of 275 on 2014-01-18.
• For comparison, the worst position was 344 on 2013-12-23.

Detailed Host Server Information

Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.

• The website's server IP address is 192.229.163.23.
• The physical server is in the city of Reston, Virginia, United States. The zip code is 20191.
• Server appears to be online.

HTTP header and WHOIS information

Let's see what technical information we've managed to gather:

HTTP/1.1 301 Moved Permanently
Date: Wed, 27 Jan 2016 19:00:10 GMT
Content-Length: 0
Connection: close
Location: http://www.thewrap.com
Server: DNSME HTTP Redirection

HTTP/1.1 200 OK
Accept-Ranges: bytes
Cache-Control: max-age=300, must-revalidate
Content-Type: text/html; charset=UTF-8
Date: Wed, 27 Jan 2016 19:00:10 GMT
Last-Modified: Wed, 27 Jan 2016 18:59:12 +0000
Link: <http://www.thewrap.com/>; rel=shortlink
Server: ECS (dca/2469)
Vary: Accept-Encoding
X-Cache: HIT
X-Cache-Served: 1
X-Cache-URL-ID: c3cea797ada8862ae4244b3d5ecb9247
X-Pingback: http://www.thewrap.com/xmlrpc.php
X-Powered-By: PHP/5.6.11
Content-Length: 171456

Whois Server Version 2.0
Domain names in the .com and .net domains can now be registered with many different competing registrars. Go to http://www.internic.net for detailed information.

 Domain Name: THEWRAP.COM

Registrar: GODADDY.COM, LLC

Sponsoring Registrar IANA ID: 146

Whois Server: whois.godaddy.com

Referral URL: http://registrar.godaddy.com

Name Server: NS10.DNSMADEEASY.COM

Name Server: NS11.DNSMADEEASY.COM

Name Server: NS12.DNSMADEEASY.COM

Name Server: NS13.DNSMADEEASY.COM

Name Server: NS14.DNSMADEEASY.COM

Name Server: NS15.DNSMADEEASY.COM

Status: clientDeleteProhibited https://www.icann.org/epp#clientDeleteProhibited

Status: clientRenewProhibited https://www.icann.org/epp#clientRenewProhibited

Status: clientTransferProhibited https://www.icann.org/epp#clientTransferProhibited

Status: clientUpdateProhibited https://www.icann.org/epp#clientUpdateProhibited

Updated Date: 30-jun-2015

Creation Date: 04-sep-1999

Expiration Date: 04-sep-2016
>>> Last update of whois database: Wed, 27 Jan 2016 19:00:14 GMT <<<
For more information on Whois status codes, please visit https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en.
NOTICE: The expiration date displayed in this record is the date the registrar's sponsorship of the domain name registration in the registry is currently set to expire. This date does not necessarily reflect the expiration date of the domain name registrant's agreement with the sponsoring registrar.
Users may consult the sponsoring registrar's Whois database to view the registrar's reported date of expiration for this registration.
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