Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
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Website meta title | Simon Howie - The Scottish Butcher | Search engines recommend title length of around 50-60 characters. The length of this title is 34. |
Meta description | Retail and commercial butcher with a factory in Dunning and shops in Perth and Auchterarder. Includes details of products and directions to individual branches. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 160 characters. |
Load time | 0.9423 seconds on average | Website load speed is pretty fast. |
Alexa global | 921 872, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
Total links on homepage | We found 62 links | This is a normal amount of links. |
Number of backlinks | Around 34 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
Page HTML size | 36.1KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
Website server | Server appears to be online. The IP address for the server is 37.188.111.67. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
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Relevant categories | Regional Europe United Kingdom Scotland Perth and Kinross Business and Economy Shopping |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | falleninchfarm.co.uk malcolmallan.co.uk ramsayofcarluke.co.uk alexmitchellbutchers.com reallancashireblackpuddings.co.uk |
These are the websites that fall into the same category as thescottishbutcher.com, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 301 Moved Permanently Content-Type: text/html; charset=UTF-8 Location: http://www.thescottishbutcher.com/ Server: Microsoft-IIS/7.5 X-Powered-By: ASP.NET Date: Mon, 20 Jun 2016 19:09:52 GMT Content-Length: 157 HTTP/1.1 200 OK Cache-Control: no-cache Pragma: no-cache Content-Type: text/html; charset=utf-8 Expires: -1 Set-Cookie: ASP.NET_SessionId=5hls1ahup2dxfggajyxnztb2; path=/; HttpOnly X-AspNetMvc-Version: 5.2 X-MiniProfiler-Ids: ["f12c6588-9a47-4211-b2f9-b1d8898b7fcb","8bf08c89-6027-4dff-ad5e-90e342d9e5c4","baa09c22-bf94-44b9-a27f-4423cfc28b98","43145ea6-52ef-480d-a9ca-e79c83eb34c7","b8e52d01-2b1f-49fe-98a3-51c2facaf45a","4729fc48-96e4-48c5-993a-b337ac2147d9","a3c05121-aef6-4982-b973-8c937c8c0004","418d3962-0ade-4f37-99ff-11eb952fe874","674625ac-c1b7-442d-b93a-153a1ae842da","c9785a9e-0f3d-4543-9575-cea2a43faf23","c980a849-66a9-4e33-8bfd-5b737bd233ea","fcc4b81f-8199-406b-b1ec-4c35a38c5d81","6a980714-03f4-4195-b3b0-a06ef7e7809b","ec7c27da-4aea-4018-91d7-adcc90f1455c","41179ab6-d771-488a-a011-b479d0531cdd","488a3814-688d-4f9d-b627-8754b04a783c","aacbc80c-2860-4e85-9240-d102f1c6e1a5","504e0997-2650-427b-9063-c7a70baa6846","acc6be9a-1430-4084-9818-b7ced1900599","06ba92d4-4221-411f-9515-fc33743431c7","909d6ebe-a862-4931-86c4-5abbfba07f3d"] Date: Mon, 20 Jun 2016 19:09:52 GMT Content-Length: 35028 |
WHOIS information |
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% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % % Error: Invalid query |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1870 mistypes, associated with thescottishbutcher.com:
If you are curious about what TLD extensions could also match the domain name of thescottishbutcher.com well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: