Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Home | Te Papa | Search engines recommend title length of around 50-60 characters. The length of this title is 14. |
| Meta description | Te Papa takes you inside the New Zealand experience. Permanent Exhibits include: Te Marae - the vibrancy of Maori culture brought close in this living marae; the Time-Warp - virtual reality thrills; Bush City - living, growing, changing outdoor exhibition of the wonders of the natural world; and Discovery Centres - hands-on, interactive spaces. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 346 characters. |
| Load time | 5.746 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 282 856, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 876 785 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
| Total links on homepage | We found 929 links | Honestly, this is a strange amount of links for a homepage. |
| Number of backlinks | Around 1 529 | If even half of these are high quality, it speaks volumes of the website's worth. |
| Page HTML size | 239.5KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 52.62.147.153. | We are happy to say that the hosting service is provided by a respected company. Physically, the server is located in Sydney, New South Wales, Australia. |
| Domain overview | Registered on 1997-06-08 12:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain tepapa.govt.nz is registered at Government Registrar, Department of Internal Affairs |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania New Zealand Arts and Entertainment Museums |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | teara.govt.nz maoridictionary.co.nz nzhistory.govt.nz maoritelevision.com aucklandmuseum.com |
These are the websites that fall into the same category as tepapa.govt.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 2:22 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 73 813 550 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Server: nginx Date: Thu, 19 May 2016 00:24:58 GMT Content-Type: text/html Content-Length: 178 Connection: keep-alive Keep-Alive: timeout=10 Location: https://www.tepapa.govt.nz/ HTTP/1.1 200 OK Age: 11939 Cache-Control: public, max-age=43200 Content-Language: en Content-Security-Policy: default-src 'self'; script-src 'self' 'unsafe-inline' 'unsafe-eval' *.googleapis.com *.typekit.net *.googletagmanager.com *.google-analytics.com *.pingdom.net *.crazyegg.com; style-src 'self' 'unsafe-inline' *.bootstrapcdn.com *.typekit.net fonts.googleapis.com; img-src 'self' data: *.typekit.net *.google-analytics.com *.doubleclick.net *.shopify.com *.pingdom.net; frame-src 'self' *.bookitsecure.com google.com *.google.com tepapa.infospecs.co.nz *.youtube.com *.vimeo.com; font-src 'self' data: *.bootstrapcdn.com fonts.gstatic.com; report-uri /report-csp-violation Content-Type: text/html; charset=utf-8 Date: Thu, 19 May 2016 00:24:59 GMT Etag: "1463605559-1" Last-Modified: Wed, 18 May 2016 21:05:59 GMT Link: <https://www.tepapa.govt.nz/>; rel="canonical",<https://www.tepapa.govt.nz/>; rel="shortlink" Server: nginx Strict-Transport-Security: max-age=1000 Vary: Cookie, Accept-Encoding Via: 1.1 varnish X-Content-Security-Policy: default-src 'self'; script-src 'self' 'unsafe-inline' 'unsafe-eval' *.googleapis.com *.typekit.net *.googletagmanager.com *.google-analytics.com *.pingdom.net *.crazyegg.com; style-src 'self' 'unsafe-inline' *.bootstrapcdn.com *.typekit.net fonts.googleapis.com; img-src 'self' data: *.typekit.net *.google-analytics.com *.doubleclick.net *.shopify.com *.pingdom.net; frame-src 'self' *.bookitsecure.com google.com *.google.com tepapa.infospecs.co.nz *.youtube.com *.vimeo.com; font-src 'self' data: *.bootstrapcdn.com fonts.gstatic.com; report-uri /report-csp-violation X-Content-Type-Options: nosniff X-Frame-Options: SameOrigin X-Hits: 232 X-Powered-By: PHP/5.5.9-1ubuntu4.16 X-UA-Compatible: IE=edge,chrome=1 X-Varnish: 280457855 280418146 X-WebKit-CSP: default-src 'self'; script-src 'self' 'unsafe-inline' 'unsafe-eval' *.googleapis.com *.typekit.net *.googletagmanager.com *.google-analytics.com *.pingdom.net *.crazyegg.com; style-src 'self' 'unsafe-inline' *.bootstrapcdn.com *.typekit.net fonts.googleapis.com; img-src 'self' data: *.typekit.net *.google-analytics.com *.doubleclick.net *.shopify.com *.pingdom.net; frame-src 'self' *.bookitsecure.com google.com *.google.com tepapa.infospecs.co.nz *.youtube.com *.vimeo.com; font-src 'self' data: *.bootstrapcdn.com fonts.gstatic.com; report-uri /report-csp-violation transfer-encoding: chunked Connection: keep-alive |
| WHOIS information |
|---|
% NZRS Limited % Users confirm on submission their agreement to all published Terms % version: 5.00 query_datetime: 2016-05-19T12:25:06+12:00 domain_name: tepapa.govt.nz query_status: 200 Active domain_dateregistered: 1997-06-09T00:00:00+12:00 domain_datebilleduntil: 2016-06-09T00:00:00+12:00 domain_datelastmodified: 2016-05-09T23:34:54+12:00 domain_delegaterequested: yes domain_signed: no % registrar_name: Government Registrar, Department of Internal Affairs registrar_address1: P O Box 805 registrar_city: Wellington registrar_postalcode: 6140 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 4 4957200 registrar_fax: +64 4 4601308 registrar_email: [email protected] % registrant_contact_name: Museum of New Zealand Te Papa Tongarewa registrant_contact_address1: P O Box 467 registrant_contact_address2: 55 Cable St registrant_contact_city: Wellington registrant_contact_postalcode: 6011 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 4 381 7000 registrant_contact_fax: +64 4 381 7070 registrant_contact_email: [email protected] % admin_contact_name: Information Technology Manager- Neil Cowley admin_contact_address1: P O Box 467 admin_contact_address2: 55 Cable St admin_contact_city: Wellington admin_contact_postalcode: 6011 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 4 381 7046 admin_contact_fax: +64 4 381 7070 admin_contact_email: [email protected] % technical_contact_name: Network and Systems Manager - Jonathan Schubert technical_contact_address1: P O Box 467 technical_contact_address2: 55 Cable St technical_contact_city: Wellington technical_contact_postalcode: 6011 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 29 6010210 technical_contact_fax: +64 4 381 7070 technical_contact_email: [email protected] % ns_name_01: ns1.tepapa.govt.nz ns_ip4_01: 203.167.244.130 ns_name_02: dns2.clear.net.nz % % Users are advised that the following activities are strictly forbidden. % % Using multiple WHOIS queries, or using the output of multiple WHOIS % queries in conjunction with any other facility or service, to enable % or effect a download of part or all of the .nz Register. % % Using any information contained in the WHOIS query output to attempt a % targeted contact campaign with any person, or any organisation, using any % medium. % % A breach of these conditions will be treated as a breach of the .nz Policies % and Procedures. Sanctions in line with those specified in the policies and % procedures at www.dnc.org.nz may result from any breach. % % Copyright InternetNZ |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1430 mistypes, associated with tepapa.govt.nz:
If you are curious about what TLD extensions could also match the domain name of tepapa.govt.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: