Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Techly | Search engines recommend title length of around 50-60 characters. The length of this title is 6. |
| Meta description | Australia\'s crafted blend of tech news, opinion, insight and inspiration. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 79 characters. |
| Load time | 3.2073 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 180 363, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 83 705 | The site is well known, judging by QUANTCAST rank. |
| Total links on homepage | We found 119 links | This is a normal amount of links. |
| Number of backlinks | Around 20 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 60.4KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 117.53.164.129. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Sports People and Society > Religion and Spirituality Internet and Telecom > Online Marketing Arts and Entertainment |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | architectureau.com channelnews.com.au eurocontrol.int games.jmir.org healthysimulation.com hpsn.com huvrtech.com jordanfried.com knowfirst.info lostateminor.com paleofuture.gizmodo.com paydirtapp.com spaceref.com steamcommunity.com theroar.net thevpn.guru youtube.com |
These are the websites that fall into the same category as techly.com.au, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
| Also of interest | theroar.com.au chamorrobible.org e2msolutions.com bayfm.org freedomwatch.ipa.org.au |
There is a good chance that the people interested in techly.com.au find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Monthly traffic | 516.11K | In the grand scheme of things, the website is not exactly a giant in terms of traffic. But the target audience should be taken into account, too. |
| Visitor delta | +56.29% | The past month has seen growth in overall estimated traffic. |
| Time spent on site | 00:00:50 | We'd argue that average visit time should be improved. The best way to do it, we think, is by providing capticating quality content. |
| techly.com.au Traffic Bounce Rate | 65.99% | A decent amount of visitors seem to find valuable information on this website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 28 293 186 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Server: nginx/1.4.6 (Ubuntu) Date: Tue, 19 Apr 2016 05:36:33 GMT Content-Type: text/html Content-Length: 193 Connection: keep-alive Location: http://www.techly.com.au/ HTTP/1.1 200 OK Server: nginx/1.4.6 (Ubuntu) Date: Tue, 19 Apr 2016 05:36:34 GMT Content-Type: text/html; charset=UTF-8 Transfer-Encoding: chunked Connection: keep-alive X-Powered-By: PHP/5.5.9-1ubuntu4.14 Vary: Cookie Link: <http://www.techly.com.au/wp-json/>; rel="https://api.w.org/" Last-Modified: Tue, 19 Apr 2016 05:35:09 GMT Cache-Control: max-age=300, must-revalidate X-CacheHit: HIT |
| WHOIS information |
|---|
Domain Name: techly.com.au Last Modified: 24-Jul-2015 03:32:14 UTC Status: ok Registrar Name: AussieHQ Pty Ltd Registrant: Conversant Media Pty Ltd Registrant ID: ABN 66125644448 Eligibility Type: Company Eligibility Name: Conversant Media Pty Ltd Registrant Contact ID: AHQABDZ3QCRP3C4 Registrant Contact Name: Zac Zavos Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: AHQABDZ3QCRPE88 Tech Contact Name: Zac Zavos Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: ns-79.awsdns-09.com Name Server: ns-1234.awsdns-26.org Name Server: ns-1911.awsdns-46.co.uk Name Server: ns-955.awsdns-55.net DNSSEC: unsigned |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1694 mistypes, associated with techly.com.au:
If you are curious about what TLD extensions could also match the domain name of techly.com.au well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: