Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Pet Supplies at the UK's Leading Online Pet Superstore | Swell Pets | Search engines recommend title length of around 50-60 characters. The length of this title is 67. |
| Meta description | Your trusted source of great value dog & cat products all supplied by leading brands. Huge savings on our double bag dog food deals, including Arden Grange Chicken & Lamb! | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 171 characters. |
| Load time | 0.6 seconds on average | Website load speed is pretty fast. |
| Alexa global | 942 941, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 167 links | This is a normal amount of links. |
| Page HTML size | 80.9KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 88.208.218.28. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Thu, 01 Jun 2017 20:48:23 GMT Server: Apache X-Powered-By: PHP/5.5.9-1ubuntu4.21 P3P: policyref="http://www.swellpets.co.uk/w3c/p3p.xml", CP="CAO DSP COR CURa ADMa DEVa PSAa PSDa OUR DELa BUS IND PHY ONL UNI PUR COM NAV INT DEM STA" Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: PHPSESSID=f45rc3m6puh9cl91cub1b0gvu2; expires=Thu, 08-Jun-2017 20:48:23 GMT; Max-Age=604800; path=/; HttpOnly Vary: Accept-Encoding X-Mod-Pagespeed: 1.12.34.1-0 X-UA-Compatible: IE=edge Cache-Control: max-age=0, no-cache, s-maxage=10 Content-Length: 82788 Content-Type: text/html; charset=UTF-8 |
| WHOIS information |
|---|
Domain name: swellpets.co.uk Registrant: Swell UK Trading as: Swell UK Ltd Registrant type: UK Individual Registrant's address: Unit C SK14 Industrial Park Broadway Hyde Cheshire SK14 4QF United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 18-Dec-2015 Registrar: Fasthosts Internet Ltd [Tag = LIVEDOMAINS] URL: http://www.fasthosts.co.uk Relevant dates: Registered on: 17-Jan-2007 Expiry date: 17-Jan-2020 Last updated: 18-Dec-2016 Registration status: Registered until expiry date. Name servers: ns1.swellpets.co.uk 88.208.218.28 ns2.swellpets.co.uk 88.208.218.227 WHOIS lookup made at 11:46:05 04-Apr-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1700 mistypes, associated with swellpets.co.uk:
If you are curious about what TLD extensions could also match the domain name of swellpets.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: