Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Swan Walk Shopping - Shopping Centre in Horsham | Search engines recommend title length of around 50-60 characters. The length of this title is 47. |
| Meta description | Provides store information, opening times, events, news, retail park, restaurants, transport details and parking. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 113 characters. |
| Load time | 0.5446 seconds on average | Website load speed is pretty fast. |
| Total links on homepage | We found 44 links | This is a normal amount of links. |
| Number of backlinks | Around 5 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 21.1KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 104.28.5.115. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Europe United Kingdom England West Sussex Horsham Business and Economy Shopping |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | theswancentre.co.uk swancentreyardley.co.uk visithorsham.co.uk swanshopping.com horsham.gov.uk |
These are the websites that fall into the same category as swanwalkshopping.co.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Fri, 20 Oct 2017 01:54:52 GMT Content-Type: text/html; charset=utf-8 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=d4e2e095539266822a8f9654fde73dd7b1508464491; expires=Sat, 20-Oct-18 01:54:51 GMT; path=/; domain=.swanwalkshopping.co.uk; HttpOnly P3P: CP="NOI ADM DEV PSAi COM NAV OUR OTRo STP IND DEM" Expires: Mon, 1 Jan 2001 00:00:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: 658831b9b0127b495fe6cf188c9a31f5=979683f895d5d8929038ee8af52ccfd6; path=/; HttpOnly Last-Modified: Fri, 20 Oct 2017 01:54:51 GMT Vary: User-Agent Server: cloudflare-nginx CF-RAY: 3b085a02e53f1359-LHR |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1872 mistypes, associated with swanwalkshopping.co.uk:
If you are curious about what TLD extensions could also match the domain name of swanwalkshopping.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: