Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Stornoway Port Authority | Search engines recommend title length of around 50-60 characters. The length of this title is 25. |
| Meta description | Includes information about the harbour, fishing, commercial port, slipway, cruise liners and yachting. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 102 characters. |
| Load time | 0.8748 seconds on average | Website load speed is pretty fast. |
| Total links on homepage | We found 69 links | This is a normal amount of links. |
| Number of backlinks | Around 11 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 61.1KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 82.113.146.27. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Europe United Kingdom Transport Ships and Shipping Ports Regional Europe United Kingdom Scotland Western Isles Isle of Lewis Stornoway Business and Economy |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | fes-group.co.uk lerwick-harbour.co.uk shipsofcalmac.co.uk welovestornoway.com stornowaygazette.co.uk |
These are the websites that fall into the same category as stornowayportauthority.com, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Sun, 17 Dec 2017 02:22:21 GMT Server: Apache/2.4.18 (Ubuntu) Link: <http://www.stornowayportauthority.com/wp-json/>; rel="https://api.w.org/" Link: <http://www.stornowayportauthority.com/>; rel=shortlink Vary: Accept-Encoding Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 2110 mistypes, associated with stornowayportauthority.com:
If you are curious about what TLD extensions could also match the domain name of stornowayportauthority.com well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: