Site Performance and Stats
In Detail

Website Performance – The Geeky Part

What, all that information was not enough? You want... more? Right, then. You asked for it.

smhomeloans.com In Detail

As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.

Website load speed analysis

• The homepage takes approximately 0.7409 seconds to load. Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result.
• The HTML of the website weighs in at around 160.5 kilobytes. We don't think 160.5 KBs is something to worry about.
• There are at least 10 images on the homepage of this website. We are glad to say that such an amount should not impact the load speed of the website. Great result!
• We've counted at least 17 server requests before the homepage was fully loaded. Every server request made increases the load time of a website. Thankfully, this is a pleasingly low amount.

Alexa ranking in-depth

With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.

• smhomeloans.com takes up 17 441 590 place globally, according to Alexa.
• Over the last three months, the position has changed by -2182482.

Detailed Host Server Information

Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.

• The website's server IP address is 107.178.242.45.
• Server appears to be online.

HTTP header and WHOIS information

Let's see what technical information we've managed to gather:

HTTP/1.1 200 OK
Set-Cookie: instapage-variant-2186623=A; Path=/; Expires=Fri, 17 Nov 2017 07:18:57 GMT
Content-Type: text/html; charset=utf-8
Content-Length: 164317
ETag: W/"281dd-r3mb9hegeeb/9C+HdEPkZtxDKHk"
Vary: Accept-Encoding
Date: Thu, 16 Nov 2017 22:33:21 GMT
Via: 1.1 google