Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Salon Melbourne - Victoria\'s beauty event for salon professionals. Trade only. | Search engines recommend title length of around 50-60 characters. The length of this title is 84. |
| Meta description | A description has not been provided for this site. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 50 characters. |
| Keywords | Exhibition Australia, beauty, expo, beauty expo australia, skincare, aus expo, beauty exhibition | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.7037 seconds on average | Website load speed is pretty fast. |
| Alexa global | 994 956, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 63 links | This is a normal amount of links. |
| Number of backlinks | Around 4 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 70.8KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 148.253.244.166. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Related websites | beautyexpoaustralia.com.au hairexpoaustralia.com totallyskinandbeauty.com.au nhbs.com.au reedexhibitions.com.au |
These are the websites that fall into the same category as salonmelbourne.com.au, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Location: http://www.salonmelbourne.com.au Vary: Accept-Encoding Content-Type: text/html; charset=iso-8859-1 Server: NetNames Transfer-Encoding: chunked Date: Tue, 27 Sep 2016 18:14:11 GMT Connection: keep-alive HTTP/1.1 200 OK Date: Tue, 27 Sep 2016 18:14:11 GMT Server: PWS/8.1.41.3 Transfer-Encoding: chunked X-Px: nc h0-s1048.p7-lax ( h0-s4.p6-lhr), nc h0-s4.p6-lhr ( origin) Cache-Control: private Expires: Mon, 26 Sep 2016 18:14:03 GMT Content-Type: text/html; charset=utf-8 Last-Modified: Tue, 17 Aug 2010 11:37:00 GMT X-Server: 5-26 Vary: Accept-Encoding Connection: keep-alive Set-Cookie: SPSI=84330968f2d0b72c7ce472291d379c8f; Path=/ Set-Cookie: adOtr=obsvl; Expires=Sat, 24-Sep-16 18:14:12 GMT; Path=/ Set-Cookie: UTGv2=D-h42331dbba759b45d6be5778e67b44142847; Expires=Wed, 27-Sep-17 18:14:12 GMT; Path=/ |
| WHOIS information |
|---|
Domain Name: salonmelbourne.com.au Last Modified: 03-Aug-2016 00:52:42 UTC Status: ok Registrar Name: NetNames Registrant: Reed Exhibitions Australia Pty Ltd Registrant ID: ACN 000146921 Eligibility Type: Company Registrant Contact ID: MMR-122223 Registrant Contact Name: Domain Administrator Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: C8239539-EX Tech Contact Name: David Smith Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: ns1.netnames.net Name Server: ns2.netnames.net Name Server: ns5.netnames.net Name Server: ns6.netnames.net DNSSEC: unsigned |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1841 mistypes, associated with salonmelbourne.com.au:
If you are curious about what TLD extensions could also match the domain name of salonmelbourne.com.au well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: