Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | RYA - The Royal Yachting ***ociation | RYA | Search engines recommend title length of around 50-60 characters. The length of this title is 42. |
| Meta description | The Royal Yachting Association is the national governing body for all forms of boating, the RYA is a membership organisation for all forms of sailing and boating including dinghy and yacht racing, motor and sail cruising, RIBs powerboats and powerboat racing, windsurfing, canal boats, inland cruising and narrowboats, the RYA delivers over 100 different training courses and professional qualification including the RYA Yachtmaster | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 432 characters. |
| Load time | 4.7909 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 209 510, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 256 links | This is a normal amount of links. |
| Number of backlinks | Around 237 | Such a decent amount of backlinks certainly ads to the ranking. |
| Page HTML size | 153.9KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 194.74.182.161. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
| Domain overview | Registered on before Aug-1996 bef | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain rya.org.uk is registered at Technique Limited t/a Technique Ltd |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Recreation Boating Sailing Associations Recreation Boating Associations Regional Europe United Kingdom Recreation and Sports Sports Water Sports Sailing and Boating |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | yachtsandyachting.com sailing.org apolloduck.co.uk sailingworld.com yachtingmonthly.com |
These are the websites that fall into the same category as rya.org.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 3:39 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 302 Object Moved
Date: Sat, 14 May 2016 05:12:35 GMT
Connection: close
Content-Length: 0
Location: http://www.rya.org.uk
HTTP/1.1 301 Moved Permanently
Connection: Keep-Alive
Set-Cookie: ISAWPLB{043C35D3-7AAA-4B5D-B02A-5DF4AE502516}={FF6F9E45-678D-448D-B808-725B91F5C248}; HttpOnly; Path=/
Content-Length: 0
Date: Sat, 14 May 2016 05:14:47 GMT
Location: http://www.rya.org.uk/Pages/Home.aspx
Etag: ""
Server: Microsoft-IIS/6.0
X-Powered-By: ASP.NET
Set-Cookie: COMMERCE_SITE_Identity={50a0e2c7-2028-4628-b6b8-cfd2708a9f51}; expires=Sun, 14-May-2017 05:14:47 GMT; path=/
Set-Cookie: COMMERCE_SITE_Identity={50a0e2c7-2028-4628-b6b8-cfd2708a9f51}; expires=Sun, 14-May-2017 05:14:47 GMT; path=/
Cache-Control: private
HTTP/1.1 200 OK
Connection: Keep-Alive
Set-Cookie: ISAWPLB{043C35D3-7AAA-4B5D-B02A-5DF4AE502516}={0755BCF9-9433-4E89-B298-0E6534FAFB03}; HttpOnly; Path=/
Expires: Fri, 29 Apr 2016 05:14:47 GMT
Date: Sat, 14 May 2016 05:14:47 GMT
Content-Type: text/html; charset=utf-8
Etag: ""
Server: Microsoft-IIS/6.0
X-Powered-By: ASP.NET
Set-Cookie: COMMERCE_SITE_Identity={b6e01195-5904-4828-891d-38e9a04a3239}; expires=Sun, 14-May-2017 05:14:47 GMT; path=/
Set-Cookie: COMMERCE_SITE_Identity={b6e01195-5904-4828-891d-38e9a04a3239}; expires=Sun, 14-May-2017 05:14:47 GMT; path=/
Set-Cookie: ASP.NET_SessionId=3fwlov454icwc4ul1dydo445; path=/; HttpOnly
Cache-Control: private, max-age=0
Last-Modified: Sat, 14 May 2016 05:14:47 GMT
Transfer-Encoding: chunked |
| WHOIS information |
|---|
Domain name: rya.org.uk Registrant: Royal Yachting Association Registrant type: UK Limited Company, (Company number: 878357) Registrant's address: RYA House Ensign Way Hamble Southhampton SO31 4YA United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012 Registrar: Technique Limited t/a Technique Ltd [Tag = TECHNIQUE] URL: http://www.technique-ltd.co.uk Relevant dates: Registered on: before Aug-1996 Expiry date: 11-Aug-2017 Last updated: 31-Jul-2015 Registration status: Registered until expiry date. Name servers: ns.mistral.co.uk 195.184.229.229 ns0.technique-ltd.co.uk 62.169.154.15 ns2.mistral.co.uk 195.184.245.245 WHOIS lookup made at 06:14:13 14-May-2016 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2016. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1105 mistypes, associated with rya.org.uk:
If you are curious about what TLD extensions could also match the domain name of rya.org.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: