Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Railtrail Tours | Escorted Rail Holidays in the UK & Europe | Search engines recommend title length of around 50-60 characters. The length of this title is 59. |
| Meta description | Scenic and relaxing couriered holidays by train in the United Kingdom. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 70 characters. |
| Keywords | Festive Rail Holidays, Great rail holidays to Scotland, Quality Escorted Rail Holidays, train holidays, Great rail holidays to Germany, Great rail Holidays to Switzerland, Great Rail Holidays to France, Great rail Holidays to Italy, Steam train Holidays, Steam railways, Harz Mountain Railway, Steam, rail & ale holidays, Festive & Christmas Markets, Narrow Gauge railways, Steam Galas, Great rail holidays of Wales, Wernigerode, Escorted Rail Holidays, Jacobite Steam Train, Railway Holidays, Steam Festival, German Christmas Markets, Christmas Markets, Great Railway journeys of Yorkshire, railtrail tours, escorted train holidays, rail holidays, steam train holidays, steam train enthusiasts, railway holidays, great british railway journeys, train holidays, discoveries, Rail, Touring, Rail Company, Diamond Rail, Great Rail Journeys, Great Rail, Railway Touring, Steam Train Tours, Escorted rail holidays, Quality Escorted holidays by train, Railtrail, Railtrail tours, Europe by Rail, UK by Rail, Highland Rail Holidays, Scottish Rail Holidays, Scotland Rail Holidays, Yorkshire Rail Holidays, Escorted Holidays by Rail, Steam train Holidays UK, steam train holidays Europe, train holidays Germany, train holidays Switzerland, holidays in Switzerland, Steam train holidays in Germany, train holidays in Italy, train tours France, France battlefield tours, Swiss train holidays, Harz winter steam, Harz rail holidays, French Riviera Holidays by Train, Rail holiday to Italy, Steam train excursions, Rail holidays Germany, Monte Carlo rail holidays, Great train journeys of Germany, Great train Journeys of France, Swiss Mountain rail holidays, Treyn, great rail holidays europe, railways in Switzerland, train holidays to Devon & Cornwall, train holidays to Orkney and Shetland, holidays to Orkney and Shetland, Great Rail Journeys of Yorkshire, Rail Holidays in England, Escorted Rail Holdays, Great Train Holidays, Train Tours in England, UK Train Holidays, Rail Holidays in Scotland, Great Train Holidays UK, Train Tours in Wales, Great train tours in Scotland, Best Rail Journeys, Rail Holidays in the Uk, Train Holidays UK, Great Train Holidays Wales, Great Train Holidays England, UK Rail Holidays, Rail Tours UK, French Escorted Rail Tours, Italian Escorted Rail Tours, German Escorted Rail Tours, Swiss Escorted Rail Tours , Uk Escorted Rail Tours, Steam Train Tours to Switzerland, train tours to Germany, train tours to Italy, Great Continental rail Journeys, Great European Rail Journeys, train tours to Germany, Train Tours to Switzerland, Steam train holidays UK, train holiday packages UK, train holiday packages Europe, Train Tours, european train tours | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.2469 seconds on average | Website load speed is pretty fast. |
| Alexa global | 1 621 157, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 665 182 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
| Total links on homepage | We found 138 links | This is a normal amount of links. |
| Number of backlinks | Around 19 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 34.7KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 104.40.193.45. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Recreation Travel Specialty Travel Rail |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | ukrailtours.com mckinlaykidd.com raildiscoveries.com holidaysbyrail.com myguidebritain.com |
These are the websites that fall into the same category as railtrail.co.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 3:54 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 75 671 270 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Cache-Control: no-cache, no-store, must-revalidate Pragma: no-cache Content-Type: text/html; charset=utf-8 Expires: -1 Server: Microsoft-IIS/8.5 X-AspNetMvc-Version: 4.0 X-AspNet-Version: 4.0.30319 Set-Cookie: TBSCookies=Consented=Initial; expires=Wed, 25-Dec-2019 14:18:41 GMT; path=/ X-Powered-By: ASP.NET Date: Mon, 25 Dec 2017 14:18:41 GMT Content-Length: 35449 |
| WHOIS information |
|---|
Domain name: railtrail.co.uk Registrant: Railtrail Tours Ltd Registrant type: UK Limited Company, (Company number: 2509776) Registrant's address: 43 St Edward Street Leek Staffordshire ST13 5DN United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012 Registrar: Easily Limited t/a easily.co.uk [Tag = WEBCONSULTANCY] URL: http://www.easily.co.uk Relevant dates: Registered on: 14-Jan-1999 Expiry date: 14-Jan-2021 Last updated: 17-Oct-2016 Registration status: Registered until expiry date. Name servers: dns0.easily.co.uk 185.83.100.31 dns1.easily.co.uk 185.83.102.32 WHOIS lookup made at 19:37:04 03-Apr-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1790 mistypes, associated with railtrail.co.uk:
If you are curious about what TLD extensions could also match the domain name of railtrail.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: