Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
---|---|---|
Website meta title | Search engines recommend title length of around 50-60 characters. The length of this title is 11. | |
Meta description | 人民日报网站,包括新闻报道和可检索的目录,新闻评论和专题栏目。 | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 31 characters. |
Keywords | 人民网,人民日报,中国共产党新闻,新闻中心,时政,社会,地方,地方领导,经济,能源环保,跨国公司,新农村,教育,科技,文化,饮食,娱乐,旅游,游戏,短信,彩信,资料,人民电视图片,直播,访谈,观点,理论,传媒,国际军事,台湾,港澳,汽车,房产,IT,家电,开发区,百强县,体育,奥运,彩票,健康,男士,生活,天气,光盘,数据,强国论坛,强国博客,人民微博 | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 2.137 seconds on average | Load speed is a concern and should be improved if and when possible. |
Alexa global | 232, as last updated | According to Alexa, the website is frequently visited and is very popular. |
Quantcast global | 43 434 | The site is well known, judging by QUANTCAST rank. |
Total links on homepage | We found 823 links | Honestly, this is a strange amount of links for a homepage. |
Number of backlinks | Around 21 692 | If even half of these are high quality, it speaks volumes of the website's worth. |
Page HTML size | 53.4KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
Website server | Server appears to be online. The IP address for the server is 106.48.14.63. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | World Chinese Simplified CN 新闻 报纸 World Chinese Simplified CN 计算机 互联网 门户网站 World Chinese Simplified CN 地区 亚洲 中国 新闻与媒体 报纸 |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | sohu.com ifeng.com xinhuanet.com qq.com weibo.com |
These are the websites that fall into the same category as people.com.cn, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Now this is rather important. With viruses and malware so dominant these days, website safety is among the key ratings. It's importance is such that a website marked as unsafe is more than likely not to rank at all, let alone on the first page. Now, some sources are more reliable than others, but we'll try to present you with all the information we've managed to gather, along with some relevant commentary.
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Time spent on site | 2:41 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 34 541 229 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 200 OK Accept-Ranges: bytes Content-Length: 54359 Date: Tue, 08 Aug 2017 14:46:03 GMT Last-Modified: Tue, 08 Aug 2017 09:28:59 GMT Content-Type: text/html Vary: Accept-Encoding ETag: W/"5989845b-d457" X-Cache-Hits: 18 Powered-By-ChinaCache: MISS from 390020d3W1.8 Powered-By-ChinaCache: HIT from 83041513S5 |
WHOIS information |
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Domain Name: people.com.cn ROID: 20021209s10011s00106982-cn Domain Status: serverDeleteProhibited Domain Status: serverUpdateProhibited Domain Status: serverTransferProhibited Registrant ID: sfn9649423946928 Registrant: 人民网股份有限公司 Registrant Contact Email: Sponsoring Registrar: 北京中科三方网络技术有限公司 Name Server: dns1.peopledaily.com.cn Name Server: ns1.people.cn Name Server: ns2.people.cn Name Server: ns3.people.cn Registration Time: 2000-09-28 00:00:00 Expiration Time: 2018-09-28 00:00:00 DNSSEC: unsigned |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1386 mistypes, associated with people.com.cn:
If you are curious about what TLD extensions could also match the domain name of people.com.cn well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: