Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Computer Parts, Laptops, Tablets, Monitors, Mobile Phones & More - PBTech.co.nz | Search engines recommend title length of around 50-60 characters. The length of this title is 83. |
| Meta description | PB Tech is NZ\'s largest computing and I.T. retailer and offers the best prices on a wide range of technology products. Shop online or at one of our superstores in Penrose, Queen Street / Auckland CBD, North Shore, Manukau, Henderson, Hamilton or Wellington. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 263 characters. |
| Keywords | Computer Components, PC Parts, Tablets, Monitors, Video Cards, Processors and CPUs, Memory, RAM, Printers, Notebook Computers, Laptops, Motherboards, Flash Memory, Speakers, LED TV, SmartPhones | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 7.2211 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 24 679, as last updated | The site is quite popular, according to Alexa. Take that for what it's worth, though. |
| Quantcast global | 623 398 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
| Total links on homepage | We found 1 035 links | Honestly, this is a strange amount of links for a homepage. |
| Number of backlinks | Around 33 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 452KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 119.47.116.121. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
| Domain overview | Registered on 1997-02-02 11:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain pbtech.co.nz is registered at ProDNS |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania New Zealand Business and Economy Computers and Internet Retailers |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | pricespy.co.nz noelleeming.co.nz mightyape.co.nz harveynorman.co.nz priceme.co.nz |
These are the websites that fall into the same category as pbtech.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Now this is rather important. With viruses and malware so dominant these days, website safety is among the key ratings. It's importance is such that a website marked as unsafe is more than likely not to rank at all, let alone on the first page. Now, some sources are more reliable than others, but we'll try to present you with all the information we've managed to gather, along with some relevant commentary.
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 5:37 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 111 382 650 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 302 Found Server: Apache Set-Cookie: PHPSESSID=7j2apdtqq2vjlrvd5vmm1b2if6; path=/ Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: private Pragma: no-cache Set-Cookie: branch_select=All+Locations; expires=Mon, 28-Mar-2016 15:33:54 GMT; Max-Age=-3600; path=/ Set-Cookie: branch_select=All+Locations; expires=Sat, 24-Sep-2016 16:33:54 GMT; Max-Age=15552000; path=/; domain=.pbtech.co.nz Set-Cookie: new_layout=dd; expires=Mon, 04-Apr-2016 16:33:54 GMT; Max-Age=604800 Location: http://www.pbtech.co.nz/ Content-Type: text/html Content-Length: 1 Accept-Ranges: bytes Date: Mon, 28 Mar 2016 16:33:54 GMT X-Varnish: 1069695947 Age: 0 Via: 1.1 varnish Connection: keep-alive X-Varnish-Cache: MISS HTTP/1.1 200 OK Server: Apache Set-Cookie: PHPSESSID=vd3ccf0vlvdmae3aviddi7k1l4; path=/ Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: private Pragma: no-cache Set-Cookie: branch_select=All+Locations; expires=Mon, 28-Mar-2016 15:33:54 GMT; Max-Age=-3600; path=/ Set-Cookie: branch_select=All+Locations; expires=Sat, 24-Sep-2016 16:33:54 GMT; Max-Age=15552000; path=/; domain=.pbtech.co.nz Set-Cookie: new_layout=dd; expires=Mon, 04-Apr-2016 16:33:54 GMT; Max-Age=604800 Vary: Accept-Encoding Content-Type: text/html Content-Length: 225125 Accept-Ranges: bytes Date: Mon, 28 Mar 2016 16:33:54 GMT X-Varnish: 1069695963 Age: 0 Via: 1.1 varnish Connection: keep-alive X-Varnish-Cache: MISS |
| WHOIS information |
|---|
% NZRS Limited % Users confirm on submission their agreement to all published Terms % version: 5.00 query_datetime: 2016-03-29T05:34:05+13:00 domain_name: pbtech.co.nz query_status: 200 Active domain_dateregistered: 1997-02-03T00:00:00+13:00 domain_datebilleduntil: 2016-04-03T00:00:00+13:00 domain_datelastmodified: 2016-03-03T23:39:37+13:00 domain_delegaterequested: yes domain_signed: no % registrar_name: ProDNS registrar_address1: A division of Orcon Internet Limited registrar_address2: PO Box 302362 registrar_city: North Harbour registrar_province: Auckland registrar_postalcode: 1330 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 9 444-4414 registrar_fax: +64 9 444-4444 registrar_email: [email protected] % registrant_contact_name: PB Technologies registrant_contact_address1: 4 Station Rd registrant_contact_address2: Penrose registrant_contact_city: AUCKLAND registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 9 5269200 registrant_contact_fax: +64 9 5269207 registrant_contact_email: [email protected] % admin_contact_name: Tong Khor admin_contact_address1: 4 Station Rd admin_contact_address2: Penrose admin_contact_city: AUCKLAND admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 9 5269200 admin_contact_fax: +64 9 5269207 admin_contact_email: [email protected] % technical_contact_name: Desmond Tonkin technical_contact_address1: 16a Panama Rd technical_contact_address2: Mt Wellington,, technical_contact_city: Auckland technical_contact_postalcode: 1009 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 64 9-2764717 technical_contact_fax: +64 64 9-2764717 technical_contact_email: [email protected] % ns_name_01: ns1.orcon.net.nz ns_name_02: ns2.orcon.net.nz % % Users are advised that the following activities are strictly forbidden. % % Using multiple WHOIS queries, or using the output of multiple WHOIS % queries in conjunction with any other facility or service, to enable % or effect a download of part or all of the .nz Register. % % Using any information contained in the WHOIS query output to attempt a % targeted contact campaign with any person, or any organisation, using any % medium. % % A breach of these conditions will be treated as a breach of the .nz Policies % and Procedures. Sanctions in line with those specified in the policies and % procedures at www.dnc.org.nz may result from any breach. % % Copyright InternetNZ |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1352 mistypes, associated with pbtech.co.nz:
If you are curious about what TLD extensions could also match the domain name of pbtech.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: