Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Petrol Chainsaws, Strimmers, Generators, Tool kits, Socket Sets | Parker Brand | Search engines recommend title length of around 50-60 characters. The length of this title is 78. |
| Meta description | Parker Products Limited is a family run business based in Lincolnshire, UK. We provide our customers with high quality products at affordable prices. We have been trading since 2002 and in this time we have gained valuable industry knowledge that enables us to be one step ahead of the competition. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 298 characters. |
| Keywords | parker pumps, tools, chainsaw, uk garden tools | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.8431 seconds on average | Website load speed is pretty fast. |
| Alexa global | 961 240, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 167 links | This is a normal amount of links. |
| Page HTML size | 74.3KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 185.65.42.186. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Business and Industry Shopping Shopping > Home and Garden Autos and Vehicles > Makes and Models Shopping > Furniture |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Also of interest | sunshinegardencentre.co.uk realtrackmodels.co.uk worldofpower.co.uk nissan.co.uk ikea.com |
There is a good chance that the people interested in parkerbrand.co.uk find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Monthly traffic | 59.48K | In the grand scheme of things, the website is not exactly a giant in terms of traffic. But the target audience should be taken into account, too. |
| Visitor delta | -43.90% | Lately, the website's been receiving less traffic. |
| Time spent on site | 00:00:31 | We'd argue that average visit time should be improved. The best way to do it, we think, is by providing capticating quality content. |
| parkerbrand.co.uk Traffic Bounce Rate | 39.08% | A great result and shows that the content is of good enough depth and quality for most readers. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Mon, 19 Jun 2017 09:12:34 GMT Server: Apache Set-Cookie: frontend=bd8ca96cadcde6d97c133216076891bd; expires=Tue, 20-Jun-2017 09:12:34 GMT; Max-Age=86400; path=/ Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: frontend_cid=rRILbNYUgRFLR48y; expires=Tue, 20-Jun-2017 09:12:34 GMT; Max-Age=86400; path=/; domain=www.parkerbrand.co.uk; secure X-Frame-Options: SAMEORIGIN Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS information |
|---|
Domain name: parkerbrand.co.uk Registrant: Jason Parker Registrant type: UK Individual Registrant's address: 20 Horncastle Road Louth Louth LN11 9LD United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 27-Aug-2014 Registrar: 123-Reg Limited t/a 123-reg [Tag = 123-REG] URL: http://www.123-reg.co.uk Relevant dates: Registered on: 27-Aug-2014 Expiry date: 27-Aug-2018 Last updated: 06-Sep-2016 Registration status: Registered until expiry date. Name servers: ns1.nimbushosting.co.uk 185.169.198.2 2a00:d680:1::1 ns2.nimbushosting.co.uk 94.126.44.133 2a01:8000:1ffb::2 ns3.nimbushosting.co.uk 5.254.66.139 WHOIS lookup made at 14:56:11 20-May-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1720 mistypes, associated with parkerbrand.co.uk:
If you are curious about what TLD extensions could also match the domain name of parkerbrand.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: