Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
---|---|---|
Website meta title | Mode Online Shop | Schuhe, Kleidung & Möbel online | Search engines recommend title length of around 50-60 characters. The length of this title is 67. |
Meta description | Das Versandhaus bietet eine Übersicht über die aktuellen Kataloge von Mode bis Hightech. Außerdem Service und Jobangebote. [Liefergebiet Österreich] | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 148 characters. |
Keywords | OTTO, Österreich, Onlineshop, Schuhe, Kleidung, Möbel, | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 0.4497 seconds on average | Website load speed is pretty fast. |
Alexa global | 49 970, as last updated | The site is quite popular, according to Alexa. Take that for what it's worth, though. |
Quantcast global | 329 891 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
Total links on homepage | We found 105 links | This is a normal amount of links. |
Number of backlinks | Around 271 | Such a decent amount of backlinks certainly ads to the ranking. |
Page HTML size | 293.4KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
Website server | Server appears to be online. The IP address for the server is 91.236.122.97. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | World Deutsch Online-Shops Allgemeines Sortiment |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | universal.at quelle.at zalando.at xxxlutz.at home24.at |
These are the websites that fall into the same category as ottoversand.at, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Time spent on site | 6:56 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 146 277 814 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 301 Moved Permanently Server: myracloud Date: Mon, 25 Apr 2016 22:03:42 GMT Content-Type: text/html Content-Length: 182 Connection: keep-alive Location: https://www.ottoversand.at/ HTTP/1.1 200 OK Server: myracloud Date: Mon, 25 Apr 2016 22:03:44 GMT Content-Type: text/html;charset=utf-8 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: MyraDevice=Shop; path=/; domain=www.ottoversand.at; expires=Tue, 26-Apr-2016 01:03:44 GMT Vary: user-agent, host Set-Cookie: sid=aRYM6uRytxWZ6rNs_VYu5Y94CSpZFqe8WldPJNcz5HVrz6e8WlcNAdBO; path=/ Cache-Control: no-cache,no-store,must-revalidate Pragma: no-cache Expires: Thu, 01 Dec 1994 16:00:00 GMT P3P: policyref="/content/w3c/p3p.xml", CP="NOI NID PSAa OUR BUS COM NAV STA" Accept-Ranges: bytes Alternate-Protocol: 443:npn-spdy/2 |
WHOIS information |
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% Copyright (c)2016 by NIC.AT (1) % % Restricted rights. % % Except for agreed Internet operational purposes, no part of this % information may be reproduced, stored in a retrieval system, or % transmitted, in any form or by any means, electronic, mechanical, % recording, or otherwise, without prior permission of NIC.AT on behalf % of itself and/or the copyright holders. Any use of this material to % target advertising or similar activities is explicitly forbidden and % can be prosecuted. % % It is furthermore strictly forbidden to use the Whois-Database in such % a way that jeopardizes or could jeopardize the stability of the % technical systems of NIC.AT under any circumstances. In particular, % this includes any misuse of the Whois-Database and any use of the % Whois-Database which disturbs its operation. % % Should the user violate these points, NIC.AT reserves the right to % deactivate the Whois-Database entirely or partly for the user. % Moreover, the user shall be held liable for any and all damage % arising from a violation of these points. domain: ottoversand.at registrant: OGAC1794415-NICAT admin-c: TF1063881-NICAT tech-c: OGCK2179107-NICAT nserver: ns1.delink.de nserver: ns2.delink.de nserver: ns3.delink.de nserver: ns4.delink.de changed: 20141209 10:34:05 source: AT-DOM personname: organization: Otto (GmbH & Co KG) street address: Werner-Otto-Strasse 1-7 postal code: 22179 city: Hamburg country: Germany nic-hdl: OGAC1794415-NICAT changed: 20141010 10:35:30 source: AT-DOM personname: Till Fiedler organization: Otto (GmbH & Co KG) street address: Werner-Otto-Strasse 1-7 postal code: 22179 city: Hamburg country: Germany nic-hdl: TF1063881-NICAT changed: 20141016 15:54:28 source: AT-DOM personname: Otto Hostmaster organization: Otto (GmbH & Co KG) street address: Werner-Otto-Strasse 1-7 postal code: 22179 city: Hamburg country: Germany nic-hdl: OGCK2179107-NICAT changed: 20141014 12:27:11 source: AT-DOM |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1736 mistypes, associated with ottoversand.at:
If you are curious about what TLD extensions could also match the domain name of ottoversand.at well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: