Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | The Norvil Motorcycle Company supply spares, accessories and parts for Norton and Norvil bikes | Search engines recommend title length of around 50-60 characters. The length of this title is 94. |
| Meta description | Offers new and used Norton motorcycles and parts. Features model specifications, stock list, parts catalogue, technical articles, and bike show calendar. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 153 characters. |
| Keywords | norton motor bikes, norton motorbikes, norton motorcycles, norvil mototcycles, norvil motorbikes, norvil motor bikes, spares, accessories, replacement parts, racers, racing, secure online ordering, norton commando, norton dominator, norton lightweight twins, air and oil filters, brake cables and components, Les Emery, steering components, isolastics, gearbox, engine parts, engine rebilds, Burntwood, Staffordshire, implog | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.1019 seconds on average | Website load speed is pretty fast. |
| Alexa global | 12 685 591, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 803 567 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
| Number of backlinks | Around 41 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 1.2KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 85.233.160.146. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
| Domain overview | Registered on 1999-03-12 00:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain norvilmotorcycle.co.uk is registered at Namesco Limited |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Europe United Kingdom England Staffordshire Burntwood Business and Economy |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | rgmnorton.co.uk andover-norton.co.uk coloradonortonworks.com commandospecialties.com nortonmotors.de |
These are the websites that fall into the same category as norvilmotorcycle.co.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 384 977 798 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Thu, 25 Aug 2016 14:29:09 GMT Last-Modified: Sat, 30 Apr 2016 21:27:28 GMT Content-Type: text/html; charset=UTF-8 ETag: W/"72e-531ba6d2baae2" Vary: Accept-Encoding Age: 0 Accept-Ranges: bytes Connection: keep-alive Set-Cookie: BIGipServerZebedee=90220736.20480.0000; path=/ Set-Cookie: TS01237438=01700654a6201030aea6e947b2fbaa0b3dd6f9a17747866b4c2f4b5be475557c29f13520694e686b5ed3d1189b66f0983fd358e524; Path=/ Transfer-Encoding: chunked |
| WHOIS information |
|---|
Domain name: norvilmotorcycle.co.uk Registrant: The Norvil Motorycle Company Registrant type: UK Individual Registrant's address: 96-98 Cannock Road Chase Terrace Burntwood Staffordshire WS7 1JP United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012 Registrar: Namesco Limited [Tag = NAMESCO] URL: http://www.names.co.uk Relevant dates: Registered on: 12-Mar-1999 Expiry date: 12-Mar-2018 Last updated: 10-Feb-2015 Registration status: Registered until expiry date. Name servers: ns0.phase8.net ns1.phase8.net ns2.phase8.net WHOIS lookup made at 15:29:13 25-Aug-2016 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2016. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1752 mistypes, associated with norvilmotorcycle.co.uk:
If you are curious about what TLD extensions could also match the domain name of norvilmotorcycle.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: