Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
---|---|---|
Website meta title | 10-Day Weather Outlook for Shetland & Orkney | Search engines recommend title length of around 50-60 characters. The length of this title is 44. |
Meta description | Regularly updated weather information covering Shetland and the Orkneys. Includes a webcam of the current situation in Fair Isle. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 129 characters. |
Keywords | Shetland weather forecast, weather, forecast, Weather forecast for Scotland, Scottish, Scottish Weather Forecast, Northern Isles, Orcadian, Orkney, Shetland Times, Shetland, Today, 10-day, 10, day, medium range, medium-range, webcam, camera, Orkney, Shetland, Fair Isle, climate, sea state, swell, rainfall, humidity, indoor outdoor, wireless, weather trends, wind speed, wind direction, temperature, outside temperature, wireless weather station, Vantage Pro | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 0.8613 seconds on average | Website load speed is pretty fast. |
Alexa global | 5 321 848, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
Total links on homepage | We found 55 links | This is a normal amount of links. |
Number of backlinks | Around 63 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
Page HTML size | 37.2KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
Website server | Server appears to be online. The IP address for the server is 64.29.145.9. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | Regional Europe United Kingdom Scotland Shetland Islands |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | fifeweather.co.uk lakedistrictweatherline.co.uk shetland.org cotswoldweather.net meteoconsult.co.uk |
These are the websites that fall into the same category as northisles-weather.co.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 200 OK Date: Fri, 01 Dec 2017 01:00:26 GMT Last-Modified: Wed, 11 Jan 2017 12:31:07 GMT Content-Length: 37989 Content-Type: text/html Set-Cookie: TS0194eee0=01dddda1663ae33b2da0b232bc84c7e9278a43fac2b57f0f03cfc24213fc974f34f9cbf014; Path=/ |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1805 mistypes, associated with northisles-weather.co.uk:
If you are curious about what TLD extensions could also match the domain name of northisles-weather.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: