Site Performance and Stats
In Detail

Website Performance – The Geeky Part

What, all that information was not enough? You want... more? Right, then. You asked for it.

nicegear.co.nz Website Safety

Now this is rather important. With viruses and malware so dominant these days, website safety is among the key ratings. It's importance is such that a website marked as unsafe is more than likely not to rank at all, let alone on the first page. Now, some sources are more reliable than others, but we'll try to present you with all the information we've managed to gather, along with some relevant commentary.

1. Out of all the security solutions we've managed to include, Norton stands tallest. The cyber security company behind this software, Symantec, has a well deserved reputation. As such, we trust their analysis and suggest you do, too. If they deem a website less than safe, there's probably a real reason for it. It can't be absolutely reliable, but as close as makes no difference, we think. Symantec deems nicegear.co.nz to be no_data. According to Symantec, no annoyance factors have been found. No computer threats were found. And finally, no identity threats were come across.
2. Even though we are including WoT (or Web of Trust) in this report - after all, any source is an important source when given context - it's nowhere near as reliable as, say, Symantec/Norton. We would not trust WoT all too much, but it's better to be falsely warned than falsely safe. Just be sure to double-check using other sources, as WoT has been less than trustworthy (oh the irony) over the last few years. According to WoT, nicegear.co.nz has a Trustworthiness rating of 62 out of 100. Child Safety has been rated at 85 (out of 100). Just remember - no grain of salt is too big here. These ratings can be blatant lies.
3. Sucuri is cool. Purchased a while back by GoDaddy, it's an online security expert company started in 2010 by the founder Daniel B. Cid. That makes it quite young, but don't mistake apparent lack of decade-long experience of the company itself for lack of quality data. According to Sucuri, No Malware Detected by External Scan. And lastly, the website is apparently Not Currently Blacklisted (10 Blacklists Checked).

Website load speed analysis

• The homepage takes approximately 3.4347 seconds to load. How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways!
• The HTML of the website weighs in at around 77.9 kilobytes. We don't think 77.9 KBs is something to worry about.
• There are at least 134 images on the homepage of this website. This seems an ok number of images to have on the homepage.
• We've counted at least 144 server requests before the homepage was fully loaded. Oh my, this needs to be worked on. The more server requests are made, the longer it takes to load the page. Not a good result by any measure.

Alexa ranking in-depth

With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.

• nicegear.co.nz takes up 992 184 place globally, according to Alexa. We made sure to update this information on 2017-10-24.
• Compare the current rank to all-time best of 388 013, which this website enjoyed on 2014-05-09.
• Over the last three months, the position has changed by 309892.
• On the other end of the scale, the worst rank ever was 997 529, rated on 2017-10-21. Compare that to the current rank to see a marked improvement, even if of debatable importance.
• Given all the numbers, the average Global rank is at 776 846.

QUANTCAST rank overview

QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 112 053 380 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.

• Quantcast claims nicegear.co.nz takes up 948 070 place at this time, among all the indexed websites. We last checked this data on 2015-02-05.
• This website achieved its best Quantcast rank of 120 743 on 2014-04-29.
• For comparison, the worst position was 985 118 on 2014-12-03.

Detailed Host Server Information

Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.

• The website's server IP address is 104.18.60.95 (CloudFlare).
• Server appears to be online.

HTTP header and WHOIS information

Let's see what technical information we've managed to gather:

HTTP/1.1 301 Moved Permanently
Date: Tue, 31 May 2016 10:17:45 GMT
Content-Type: text/html
Content-Length: 185
Connection: keep-alive
Set-Cookie: __cfduid=da79d8d37f6821a4368d2bcd138ee32751464689864; expires=Wed, 31-May-17 10:17:44 GMT; path=/; domain=.nicegear.co.nz; HttpOnly
Location: https://nicegear.co.nz/
Server: cloudflare-nginx
CF-RAY: 2ab9ad874a3f22d6-LAX

HTTP/1.1 200 OK
Date: Tue, 31 May 2016 10:17:46 GMT
Content-Type: text/html; charset=utf-8
Transfer-Encoding: chunked
Connection: keep-alive
Set-Cookie: __cfduid=dae5b4a606bad3c6f4ea7123bc19fe2c51464689865; expires=Wed, 31-May-17 10:17:45 GMT; path=/; domain=.nicegear.co.nz; HttpOnly
Set-Cookie: session=64137e77-62df-42a9-a75a-de5b84165926; HttpOnly; Path=/
Strict-Transport-Security: max-age=15768000; includeSubdomains
Server: cloudflare-nginx
CF-RAY: 2ab9ad88f393037d-LAX

% NZRS Limited % Users confirm on submission their agreement to all published Terms % version: 5.00 query_datetime: 2016-05-31T22:17:49+12:00 domain_name: nicegear.co.nz query_status: 200 Active domain_dateregistered: 2006-03-31T16:46:16+12:00 domain_datebilleduntil: 2017-03-31T16:46:16+13:00 domain_datelastmodified: 2016-04-29T16:16:37+12:00 domain_delegaterequested: yes domain_signed: no % registrar_name: iwantmyname registrar_address1: PO Box 11671 registrar_city: Wellington registrar_postalcode: 6142 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 6 8880031 registrar_fax: +64 6 8880031 registrar_email: [email protected] % registrant_contact_name: Hadley Rich registrant_contact_address1: P.O. Box 4067 registrant_contact_city: Timaru registrant_contact_postalcode: 7910 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64
39749011 registrant_contact_email: [email protected] % admin_contact_name: Domain Administrator admin_contact_address1: P.O. Box 4067 admin_contact_city: Timaru admin_contact_postalcode: 7910 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64
39749011 admin_contact_email: [email protected] % technical_contact_name: Domain Administrator technical_contact_address1: P.O. Box 4067 technical_contact_city: Timaru technical_contact_postalcode: 7910 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64
39749011 technical_contact_email: [email protected] % ns_name_01: rosa.ns.cloudflare.com ns_name_02: dilbert.ns.cloudflare.com % % Users are advised that the following activities are strictly forbidden. % % Using multiple WHOIS queries, or using the output of multiple WHOIS % queries in conjunction with any other facility or service, to enable % or effect a download of part or all of the .nz Register. % % Using any information contained in the WHOIS query output to attempt a % targeted contact campaign with any person, or any organisation, using any % medium. % % A breach of these conditions will be treated as a breach of the .nz Policies % and Procedures.
Sanctions in line with those specified in the policies and % procedures at www.dnc.org.nz may result from any breach. % % Copyright InternetNZ