Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Home | Nestlé Singapore | Search engines recommend title length of around 50-60 characters. The length of this title is 36. |
| Meta description | A description has not been provided for this site. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 50 characters. |
| Load time | 1.7049 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 629 377, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 103 links | This is a normal amount of links. |
| Number of backlinks | Around 17 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 91.3KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 199.83.129.7. | We are happy to say that the hosting service is provided by a respected company. Physically, the server is located in Dover, Delaware, United States. |
| Domain overview | Registered on 1998-03-04 00:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain nestle.com.sg is registered at IP MIRROR PTE LTD |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Related websites | nestle.sg nestle.com.my nestle.co.za cerelac.co.uk dearnestle.com.my |
These are the websites that fall into the same category as nestle.com.sg, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 2:21 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Location: http://www.nestle.com.sg/ Content-Length: 0 Connection: close HTTP/1.1 200 OK Cache-Control: private, max-age=0 Content-Type: text/html; charset=utf-8 Expires: Fri, 13 May 2016 01:32:49 GMT Last-Modified: Sat, 28 May 2016 01:32:49 GMT Server: Microsoft-IIS/7.5 SPRequestGuid: 1adcf545-4da3-494e-93fc-b4cef5a719c2 X-SharePointHealthScore: 0 X-AspNet-Version: 2.0.50727 Set-Cookie: DeviceSelector=Device0; expires=Mon, 27-Jun-2016 01:32:49 GMT; path=/ SVR: P-P005 X-UA-Compatible: IE=Edge X-Frame-Options: SAMEORIGIN Date: Sat, 28 May 2016 01:32:49 GMT Set-Cookie: visid_incap_67225=UbL8BFmqSKySLUquHTQDf0D1SFcAAAAAQUIPAAAAAADxyHOGWrestFzPCit9MI+I; expires=Sat, 27 May 2017 12:25:41 GMT; path=/; Domain=.nestle.com.sg Set-Cookie: incap_ses_133_67225=TcuxQz6kP2Ter58gToTYAUH1SFcAAAAA0X2noVJu80aJKbLzfbgTTA==; path=/; Domain=.nestle.com.sg Set-Cookie: ___utmvmOFutiBZ=CvrowyZvJNK; path=/; Max-Age=900 Set-Cookie: ___utmvaOFutiBZ=kpGCNcx; path=/; Max-Age=900 Set-Cookie: ___utmvbOFutiBZ=KZo XNbOcalu: Otb; path=/; Max-Age=900 X-Iinfo: 10-88118089-88118090 NNNN CT(40 -1 0) RT(1464399168902 0) q(0 0 0 0) r(2 2) U2 X-CDN: Incapsula Transfer-Encoding: chunked |
| WHOIS information |
|---|
---------------------------------------------------------------------- SGNIC WHOIS Server ---------------------------------------------------------------------- The following data is provided for information purposes only. Registrar: IP MIRROR PTE LTD Domain Name: NESTLE.COM.SG Creation Date: 04-Mar-1998 00:00:00 Modified Date: 21-Dec-2011 09:52:10 Expiration Date: 04-Mar-2017 00:00:00 Domain Status: OK Domain Status: VerifiedID@SG-Not Required Registrant: Name: NESTLE SINGAPORE (PTE) LTD (SGNIC-ORGNE208391) Administrative Contact: Name: NESTLE SINGAPORE (PTE) LTD (SGNIC-ORGNE208391) Technical Contact: Name: SOCIETE DES PRODUITS NESTLE S.A. (SGNIC-ORGSO299046) Email: [email protected] Name Servers: AMSDNS1.NESTLE.COM CTRDNS1.NESTLE.COM AOADNS1.NESTLE.COM EURDNS1.NESTLE.COM |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1694 mistypes, associated with nestle.com.sg:
If you are curious about what TLD extensions could also match the domain name of nestle.com.sg well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: