Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Multilotto | Search engines recommend title length of around 50-60 characters. The length of this title is 10. |
| Load time | 3.141 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 995 957, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Page HTML size | 1.9KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 104.25.50.29. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Internet and Telecom > Web Hosting Gambling > Lottery Shopping > General Merchandise Shopping > Coupons |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | stopmalvertising.com |
These are the websites that fall into the same category as multilotto.co.uk, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
| Also of interest | secure.gamblingcommission.gov.uk webmail.bcnmonetize.com viks.com freepostcodelottery.com argos.co.uk |
There is a good chance that the people interested in multilotto.co.uk find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Monthly traffic | 148.86K | In the grand scheme of things, the website is not exactly a giant in terms of traffic. But the target audience should be taken into account, too. |
| Visitor delta | -15.49% | Lately, the website's been receiving less traffic. |
| Time spent on site | 00:00:32 | We'd argue that average visit time should be improved. The best way to do it, we think, is by providing capticating quality content. |
| multilotto.co.uk Traffic Bounce Rate | 56.60% | A decent amount of visitors seem to find valuable information on this website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Tue, 03 Oct 2017 19:56:15 GMT Content-Type: text/html; charset=UTF-8 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=d25740820d97de1a10790ef056f26c0b91507060575; expires=Wed, 03-Oct-18 19:56:15 GMT; path=/; domain=.multilotto.co.uk; HttpOnly Set-Cookie: PHPSESSID=361v67mehio1sig97sgt43kj27; path=/ Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate Pragma: no-cache Vary: Accept-Encoding Server: cloudflare-nginx CF-RAY: 3a8276b3ab1d64e7-FRA |
| WHOIS information |
|---|
Domain name: multilotto.co.uk Registrant: Name withheld. This Registrant is using a privacy service. Registrant's address: Address withheld. This Registrant is using a privacy service. Privacy service: Domains By Proxy, LLC Privacy service's address: 14747 N Northsight Blvd Suite 111, PMB 309, Scottsdale, AZ 85260, USA Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 22-Feb-2017 Registrar: GoDaddy.com, LLP. [Tag = GODADDY] URL: http://uk.godaddy.com Relevant dates: Registered on: 20-Nov-2005 Expiry date: 20-Nov-2017 Last updated: 31-Jul-2017 Registration status: Registered until expiry date. Name servers: gerald.ns.cloudflare.com melinda.ns.cloudflare.com WHOIS lookup made at 20:11:28 03-Oct-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1720 mistypes, associated with multilotto.co.uk:
If you are curious about what TLD extensions could also match the domain name of multilotto.co.uk well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: