Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
---|---|---|
Website meta title | Makita - The preferred brand of power tool to the trade | Search engines recommend title length of around 50-60 characters. The length of this title is 55. |
Meta description | Power tools. Information on Makita, new products, service agents, Club Makita, outdoor power equipment and contacts. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 116 characters. |
Keywords | Makita, Power Tools, Circular Saws, Specialty Saws, Compound Saws, Jig Saws, Recipro Saws, Routers & Trimmers, Planers & Plate Joiner, Sanders & Polishers, Screwdrivers & Impact Wrenches, Cordless, Cordless MXT & Ultimate, Drills, Hammer Drills, Rotary Hammers, Demolition Hammers, Grinders & Cut Off Machines, Nibblers & Shears, Blowers, Vacuums, Dust Extractors & Heat Guns, Maktec, OPE - Outdoor Power Equipment | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 6.7231 seconds on average | Load speed is a concern and should be improved if and when possible. |
Alexa global | 207 222, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
Total links on homepage | We found 80 links | This is a normal amount of links. |
Number of backlinks | Around 75 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
Page HTML size | 17.3KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
Website server | Server appears to be online. The IP address for the server is 60.234.45.110. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | Regional Oceania New Zealand Business and Economy Industrial Industrial Supply |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | makitauk.com makita.biz makitatools.com makita.ae makita.com.au |
These are the websites that fall into the same category as makita.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Time spent on site | 2:04 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 200 OK Date: Sat, 10 Jun 2017 07:57:24 GMT Server: Apache X-Frame-Options: SAMEORIGIN MIME-Version: 1.0 Content-Length: 17492 Cache-Control: max-age=0, no-transform Expires: Sat, 10 Jun 2017 07:57:24 GMT Vary: Accept-Encoding,User-Agent X-Content-Type-Options: nosniff Set-Cookie: _SessionTracker_Makita=3E4B89470ee592FC8CWLX2D5A983; expires=Mon, 12-Jun-2017 07:57:24 GMT; path=/; HttpOnly X-XSS-Protection: 1; mode=block Content-Type: text/html; charset=UTF-8 |
WHOIS information |
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version: 7.40 query_datetime: 2017-07-05T00:08:26+12:00 domain_name: makita.co.nz query_status: 200 Active domain_dateregistered: 1998-03-24T00:00:00+12:00 domain_datebilleduntil: 2018-03-24T00:00:00+13:00 domain_datelastmodified: 2017-03-10T12:04:04+13:00 domain_delegaterequested: yes domain_signed: no registrar_name: ebox registrar_address1: PO Box 307 registrar_city: Morrinsville registrar_postalcode: 3340 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 9 9503189 registrar_email: registrant_contact_name: Makita New Zealand Limited registrant_contact_address1: PO Box 100-914 registrant_contact_address2: North Shore Mail Centre registrant_contact_city: Auckland registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 9 479 8250 registrant_contact_fax: +64 9 479 8259 registrant_contact_email: admin_contact_name: Bert Wong admin_contact_address1: PO Box 100-914 admin_contact_address2: North Shore Mail Centre admin_contact_city: Auckland admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 9 479 8250 admin_contact_fax: +64 9 479 8259 admin_contact_email: technical_contact_name: John M technical_contact_address1: PO Box 307 technical_contact_city: Morrinsville technical_contact_postalcode: 3340 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 9 9742330 technical_contact_email: ns_name_01: ns1.ebox.co.nz ns_name_02: ns2.ebox.co.nz |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1534 mistypes, associated with makita.co.nz:
If you are curious about what TLD extensions could also match the domain name of makita.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: