Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Home at Laura Ashley | Search engines recommend title length of around 50-60 characters. The length of this title is 20. |
| Meta description | Range of home furnishings, women's and children's clothes, flowers and gifts. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 77 characters. |
| Keywords | (EN),home furnishings, inspirational rooms, bedlinen, beds, upholstery, cabinet, sofas, furniture, bedlinen, bedspreads, wallpaper, lighting, fabric, curtains, dining room table, dressers, footstool, home fragrance, candles, coffee table, cabinet, wardrobe, side table, kitchen table, chairs, sideboard, display cabinet, chest of drawers, apothecary cabinet, console table, corner television unit, bedframe, mattress, divan, dresser, fabric, decorative accessories, mirrors, rugs, cushions, throws, children rooms, home accessories, gift, fashion, womenswear, jackets, skirts, accessories, jewellery, shoes, handbags, coats, trousers, tops, blouses, knitwear, partywear, occasion wear | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.4254 seconds on average | Website load speed is pretty fast. |
| Alexa global | 72 450, as last updated | The site is quite popular, according to Alexa. Take that for what it's worth, though. |
| Quantcast global | 42 698 | The site is well known, judging by QUANTCAST rank. |
| Total links on homepage | We found 338 links | This is a normal amount of links. |
| Number of backlinks | Around 1 123 | Such a decent amount of backlinks certainly ads to the ranking. |
| Page HTML size | 68.5KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 104.16.17.13. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Europe United Kingdom Business and Economy Shopping Stores |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | lauraashleyusa.com dunelm.com habitat.co.uk thewhitecompany.com therange.co.uk |
These are the websites that fall into the same category as lauraashley.com, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 4:01 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 24 607 052 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Wed, 28 Jun 2017 18:51:02 GMT Content-Type: text/html; charset=ISO-8859-1 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=da9556c029ca8637b99e6201ad44cfcc51498675862; expires=Thu, 28-Jun-18 18:51:02 GMT; path=/; domain=.lauraashley.com; HttpOnly Vary: Accept-Encoding Cache-Control: no-cache P3p: policyref="/w3c/p3p.xml", CP="CAO PSA OUR" P3p: policyref="/w3c/p3p.xml", CP="www.lauraashley.com" Content-Security-Policy: frame-ancestors 'self' http://*.lauraashley.com stores.lauraashley.com Set-Cookie: SID=5cfd1f6416694b9f5d7e976ffe91fe4e; domain=www.lauraashley.com; path=/ X-Venda-Hitid: 9e0492e6 Server: cloudflare-nginx CF-RAY: 3762d5cbc2232318-FRA |
| WHOIS information |
|---|
Whois Server Version 2.0
Domain names in the .com and .net domains can now be registered
with many different competing registrars. Go to http://www.internic.net
for detailed information.
Domain Name: LAURAASHLEY.COM
Registrar: SAFENAMES LTD
Sponsoring Registrar IANA ID: 447
Whois Server: whois.safenames.net
Referral URL: http://www.safenames.net
Name Server: DNS0.STAR.CO.UK
Name Server: DNS1.STAR.CO.UK
Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Updated Date: 02-jul-2015
Creation Date: 10-jun-1998
Expiration Date: 09-jun-2017
>>> Last update of whois database: Sat, 06 May 2017 10:36:47 GMT <<<
For more information on Whois status codes, please visit https://icann.org/epp
NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar. Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.
TERMS OF USE: You are not authorized to access or query our Whois
database through the use of electronic processes that are high-volume and
automated except as reasonably necessary to register domain names or
modify existing registrations; the Data in VeriSign Global Registry
Services' ("VeriSign") Whois database is provided by VeriSign for
information purposes only, and to assist persons in obtaining information
about or related to a domain name registration record. VeriSign does not
guarantee its accuracy. By submitting a Whois query, you agree to abide
by the following terms of use: You agree that you may use this Data only
for lawful purposes and that under no circumstances will you use this Data
to: (1) allow, enable, or otherwise support the transmission of mass
unsolicited, commercial advertising or solicitations via e-mail, telephone,
or facsimile; or (2) enable high volume, automated, electronic processes
that apply to VeriSign (or its computer systems). The compilation,
repackaging, dissemination or other use of this Data is expressly
prohibited without the prior written consent of VeriSign. You agree not to
use electronic processes that are automated and high-volume to access or
query the Whois database except as reasonably necessary to register
domain names or modify existing registrations. VeriSign reserves the right
to restrict your access to the Whois database in its sole discretion to ensure
operational stability. VeriSign may restrict or terminate your access to the
Whois database for failure to abide by these terms of use. VeriSign
reserves the right to modify these terms at any time.
The Registry database contains ONLY .COM, .NET, .EDU domains and
Registrars.
Domain Name: LAURAASHLEY.COM
Registry Domain ID: 2241463_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.safenames.net
Registrar URL: http://www.safenames.net
Updated Date: 2015-07-02T03:41:28Z
Creation Date: 1998-06-10T04:00:00Z
Registrar Registration Expiration Date: 2017-06-09T04:00:00Z
Registrar: Safenames Ltd
Registrar IANA ID: 447
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone: +44.1908200022
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID: Not Available From Registry
Registrant Name: : Nurul Salleh
Registrant Organisation: Laura Ashley
Registrant Street: 27 Bagleys Lane
Registrant Street: Fulham
Registrant City: London
Registrant State/Province:
Registrant Postal Code: SW6 2QA
Registrant Country: UK
Registrant Phone: +44.2078805591
Registrant Fax: +44.2078805111
Registrant Email: domain.
Registry Admin ID: Not Available From Registry
Admin Name: International Domain Administrator
Admin Organisation: International Domain Administrator
Admin Street: Safenames House, Sunrise Parkway
Admin Street:
Admin City: Milton Keynes
Admin State/Province: Bucks
Admin Postal Code: MK14 6LS
Admin Country: UK
Admin Phone: +44.01908200022
Admin Fax: +44.01908325192
Admin Email:
Registry Tech ID: Not Available From Registry
Tech Name: International Domain Tech
Tech Organisation: International Domain Tech
Tech Street: Safenames House, Sunrise Parkway
Tech Street:
Tech City: Milton Keynes
Tech State/Province: Bucks
Tech Postal Code: MK14 6LS
Tech Country: UK
Tech Phone: +44.01908200022
Tech Fax: +44.01908325192
Tech Email:
Name Server: DNS0.STAR.CO.UK
Name Server: DNS1.STAR.CO.UK
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2015-07-02T03:41:28Z <<<
"For more information on Whois status codes, please visit https://icann.org/epp"
Safenames - Experts in Global Domain Management and Online Brand Protection
Domain Registration in over 760 different extensions
Enterprise Domain Management since 1999
Mark Protect™ Online Brand Monitoring and Enforcement
Domain Consulting and Strategy
Domain Name Acquisition
Domain Disputes and Recovery
Visit Safenames at www.safenames.net
+1 703 574 5313 in the US/Canada
+44 1908 200022 in Europe
The Data in the Safenames Registrar WHOIS database is provided by Safenames for
information purposes only, and to assist persons in obtaining information about
or related to a domain name registration record. Safenames does not guarantee
its accuracy. Additionally, the data may not reflect updates to billing
contact information.
By submitting a WHOIS query, you agree to use this Data only for lawful purposes
and that under no circumstances will you use this Data to:
(1) allow, enable, or otherwise support the transmission of mass unsolicited,
commercial advertising or solicitations via e-mail, telephone, or facsimile; or
(2) enable high volume, automated, electronic processes that apply to Safenames
(or its computer systems). The compilation, repackaging, dissemination or
other use of this Data is expressly prohibited without the prior written
consent of Safenames. Safenames reserves the right to terminate your access to
the Safenames Registrar WHOIS database in its sole discretion, including
without limitation, for excessive querying of the WHOIS database or for failure
to otherwise abide by this policy. Safenames reserves the right to modify
these terms at any time. By submitting this query, you agree to abide by this
policy. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1848 mistypes, associated with lauraashley.com:
If you are curious about what TLD extensions could also match the domain name of lauraashley.com well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: