Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Regions | Search engines recommend title length of around 50-60 characters. The length of this title is 7. |
| Load time | 5.3721 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Total links on homepage | We found 69 links | This is a normal amount of links. |
| Page HTML size | 196.2KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 107.154.113.131. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Business and Industry Law and Government > Government News and Media > Weather Travel > Accommodation and Hotels |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Also of interest | director-nz.teletracnavman.net lert.info mail.ccc.govt.nz techzone.ap.jll.com pictonhotel.com |
There is a good chance that the people interested in journeys.nzta.govt.nz find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Monthly traffic | 320.72K | In the grand scheme of things, the website is not exactly a giant in terms of traffic. But the target audience should be taken into account, too. |
| Visitor delta | +26.03% | The past month has seen growth in overall estimated traffic. |
| Time spent on site | 00:02:39 | This is a decent average time spent on a website. |
| journeys.nzta.govt.nz Traffic Bounce Rate | 36.67% | A great result and shows that the content is of good enough depth and quality for most readers. |
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK
Server: nginx
Date: Wed, 25 Oct 2017 11:44:06 GMT
Content-Type: text/html; charset=utf-8
Transfer-Encoding: chunked
Connection: keep-alive
X-Frame-Options: SAMEORIGIN
Cache-Control: max-age=300, must-revalidate, no-transform
Pragma:
Vary: Cookie,X-Forwarded-Protocol,Accept-Encoding
Last-Modified: Tue, 24 Oct 2017 20:59:46 GMT
Expires: Wed, 25 Oct 2017 11:49:06 GMT
X-Varnish: 604718351
Age: 0
Via: 1.1 varnish-v4
ETag: W/"30920e1bf353fe9046d5690bef39b901be7fc0da-gzip"
Accept-Ranges: bytes
Set-Cookie: visid_incap_949399=u2zVaYi2Qbu2PoKtrMAPMwZ58FkAAAAAQUIPAAAAAABNMV4OfDYo3FG0/qzvXctQ; expires=Wed, 24 Oct 2018 13:59:49 GMT; path=/; Domain=.journeys.nzta.govt.nz
Set-Cookie: incap_ses_108_949399=3uv1GNtmpCjFMQraPLN/AQZ58FkAAAAA9+L5mrk+iWTupVEutuVOXQ==; path=/; Domain=.journeys.nzta.govt.nz
Set-Cookie: ___utmvmlcuzFMp=LLmWfKYpsvB; path=/; Max-Age=900
Set-Cookie: ___utmvalcuzFMp=vgbbioA; path=/; Max-Age=900
Set-Cookie: ___utmvblcuzFMp=dZU
XmEOgalX: Hto; path=/; Max-Age=900
X-Iinfo: 2-5199204-5199205 SNNN RT(1508931845016 612) q(0 0 0 -1) r(4 4) U4
X-CDN: Incapsula |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1720 mistypes, associated with journeys.nzta.govt.nz:
If you are curious about what TLD extensions could also match the domain name of journeys.nzta.govt.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: