Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Howick Village - Delightfully Different - Shop Howick Village first | Search engines recommend title length of around 50-60 characters. The length of this title is 67. |
| Meta description | An information guide to the village. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 36 characters. |
| Load time | 1.9589 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 10 690 865, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 113 links | This is a normal amount of links. |
| Number of backlinks | Around 18 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 36.2KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 202.174.116.86. | We are happy to say that the hosting service is provided by a respected company. Physically, the server is located in Auckland, Auckland, New Zealand. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania New Zealand Auckland Localities Howick Travel and Tourism |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | howickvillagemall.co.nz theapothecary.co.nz fencible.org.nz theposhpooch.co.nz howicktyres.co.nz |
These are the websites that fall into the same category as howickvillage.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Mon, 29 Aug 2016 10:33:08 GMT Server: Apache/2.2.24 (Unix) mod_ssl/2.2.24 OpenSSL/1.0.0-fips mod_auth_passthrough/2.1 mod_bwlimited/1.4 X-Powered-By: PHP/5.3.24 Expires: Mon, 26 Jul 1997 05:00:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: CMSSESSID32b32d26=8f93ffa514afa57c392d4f06d4507789; path=/ Last-Modified: Mon, 29 Aug 2016 10:33:08 GMT Connection: close Transfer-Encoding: chunked Content-Type: text/html; charset=utf-8 |
| WHOIS information |
|---|
% Terms of Use % % By submitting a WHOIS query you are entering into an agreement with Domain % Name Commission Ltd on the following terms and conditions, and subject to % all relevant .nz Policies and procedures as found at https://dnc.org.nz/. % % It is prohibited to: % - Send high volume WHOIS queries with the effect of downloading part of or % all of the .nz Register or collecting register data or records; % - Access the .nz Register in bulk through the WHOIS service (ie. where a % user is able to access WHOIS data other than by sending individual queries % to the database); % - Use WHOIS data to allow, enable, or otherwise support mass unsolicited % commercial advertising, or mass solicitations to registrants or to % undertake market research via direct mail, electronic mail, SMS, telephone % or any other medium; % - Use WHOIS data in contravention of any applicable data and privacy laws, % including the Unsolicited Electronic Messages Act 2007; % - Store or compile WHOIS data to build up a secondary register of % information; % - Publish historical or non-current versions of WHOIS data; and % - Publish any WHOIS data in bulk. % % Copyright Domain Name Commission Limited (a company wholly-owned by Internet % New Zealand Incorporated) which may enforce its rights against any person or % entity that undertakes any prohibited activity without its written % permission. % % The WHOIS service is provided by NZRS Limited. % version: 7.40 query_datetime: 2016-08-29T22:33:14+12:00 domain_name: howickvillage.co.nz query_status: 440 Request Denied % |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1897 mistypes, associated with howickvillage.co.nz:
If you are curious about what TLD extensions could also match the domain name of howickvillage.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: