Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Fortnum & Mason | Luxury hampers, tea, coffee, food & gifts - Fortnum & Mason | Search engines recommend title length of around 50-60 characters. The length of this title is 77. |
| Meta description | A description has not been provided for this site. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 50 characters. |
| Keywords | hampers, tea, gifts, personalised, wine, food, chocolate, truffles, luxury | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 1.3299 seconds on average | Website load speed is pretty fast. |
| Total links on homepage | We found 342 links | This is a normal amount of links. |
| Number of backlinks | Around 1 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 379.4KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 104.20.5.33. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Related websites | fortnumandmasonawards.co.uk iforcegroup.com fortnumandmason.co.jp mariereynoldslondon.com theafternoonteaclub.com |
These are the websites that fall into the same category as fortnumandmason.ae, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Wed, 22 Nov 2017 05:46:15 GMT Content-Type: text/html; charset=utf-8 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=df53a4742ef92b251a7077e9eb4d103301511329574; expires=Thu, 22-Nov-18 05:46:14 GMT; path=/; domain=.fortnumandmason.com; HttpOnly Cache-Control: max-age=0, private, must-revalidate Set-Cookie: guest_token=BAhJIhtadEtYME8teFR6alQ2cXYyRmxnYjdnBjoGRUY%3D--23c03c16d7882008387a523bcfc59dd3f4440abf; path=/; expires=Sun, 22 Nov 2037 05:46:14 -0000; secure Set-Cookie: _fm-ecom_session=Z2xUSU5BbTdTWUt6ZXk1blRNSjBuVERERWJ4Zkp3elVtT2kxcjlOSnVGS2dQSVcwaUs2di82NUJsOWVDREhzTXRGZEpEQ2doSFIwNWRuaFdONFJpUXk0anJhWTRzRFI5OEtFb0taR1hrOU5iaHlFRitzK3ZacVR1OVQ2L0thNjhVb1RGejJMT25DOW1aTkI4am1mS2dDd1EzRVlXVmVxZ0VhQTZHL3F6eUc3VjZ6Y09ESk9ESXl4bkYrYy84TWh5LS03Tm5RVCtLK0hoTFJXYVRJdTZUNGVBPT0%3D--cf0eab022410b59427f4c8ea5d1a8ec53b9ec6a3; path=/; secure; HttpOnly Status: 200 OK Strict-Transport-Security: max-age=31536000 X-Content-Type-Options: nosniff X-Frame-Options: SAMEORIGIN X-Request-Id: 0b06967d-8dd1-43bb-be86-04425003044d X-Runtime: 0.523274 X-XSS-Protection: 1; mode=block Server: cloudflare-nginx CF-RAY: 3c19965079f726c6-FRA |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1758 mistypes, associated with fortnumandmason.ae:
If you are curious about what TLD extensions could also match the domain name of fortnumandmason.ae well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: