Site Performance and Stats
In Detail

Website Performance – The Geeky Part

What, all that information was not enough? You want... more? Right, then. You asked for it.

Website load speed analysis

• The homepage takes approximately 5.4898 seconds to load. How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways!
• The HTML of the website weighs in at around 93.1 kilobytes. We don't think 93.1 KBs is something to worry about.
• There are at least 6 images on the homepage of this website. We are glad to say that such an amount should not impact the load speed of the website. Great result!
• We've counted at least 16 server requests before the homepage was fully loaded. Every server request made increases the load time of a website. Thankfully, this is a pleasingly low amount.

Alexa ranking in-depth

With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.

• fma.govt.nz takes up 717 514 place globally, according to Alexa. We made sure to update this information on 2018-01-30.
• Compare the current rank to all-time best of 180 041, which this website enjoyed on 2014-02-08.
• Over the last three months, the position has changed by -94131.
• On the other end of the scale, the worst rank ever was 999 410, rated on 2017-01-06. Compare that to the current rank to see a marked improvement, even if of debatable importance.
• Given all the numbers, the average Global rank is at 573 270.

QUANTCAST rank overview

QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 13 507 657 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.

• Quantcast claims fma.govt.nz takes up 104 850 place at this time, among all the indexed websites. We last checked this data on 2014-07-14.
• This website achieved its best Quantcast rank of 104 850 on 2014-07-14.
• For comparison, the worst position was 124 991 on 2014-02-01.

Detailed Host Server Information

Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.

• The website's server IP address is 103.28.251.53.
• The physical server is in the city of Sydney, New South Wales, Australia. The zip code is 1001.
• Server appears to be online.

HTTP header and WHOIS information

Let's see what technical information we've managed to gather:

HTTP/1.1 200 OK
Server: nginx
Date: Thu, 02 Jun 2016 17:22:24 GMT
Content-Type: text/html; charset=utf-8
Transfer-Encoding: chunked
Connection: keep-alive
Set-Cookie: PHPSESSID=lj8gggp7vm95vgq2sdkv6jgov1; expires=Thu, 02-Jun-2016 18:22:23 GMT; Max-Age=3600; path=/; HttpOnly
Expires: Thu, 19 Nov 1981 08:52:00 GMT
Cache-Control: max-age=0, must-revalidate, no-transform, no-cache
Pragma: no-cache
Set-Cookie: PHPSESSID=lj8gggp7vm95vgq2sdkv6jgov1; expires=Thu, 02-Jun-2016 18:22:23 GMT; Max-Age=3600; path=/; httponly
Vary: Accept-Encoding
X-Varnish: 741177317
Age: 0
Via: 1.1 varnish-v4
Accept-Ranges: bytes
Set-Cookie: visid_incap_215596=pnTnZBdqTauX80pjcOj++E9rUFcAAAAAQUIPAAAAAAC1X2RY6mcS579OO4l2PVzF; expires=Fri, 02 Jun 2017 14:25:46 GMT; path=/
Set-Cookie: incap_ses_288_215596=V6OmY8T2AwQI0vXhXy//A1BrUFcAAAAACw8Sn9VF8C9ncjIUUi/pKg==; path=/
Set-Cookie: ___utmvmBwulomO=BRxkSibJuch; path=/; Max-Age=900
Set-Cookie: ___utmvaBwulomO=WOi
OWIF; path=/; Max-Age=900
Set-Cookie: ___utmvbBwulomO=aZn


XdNOqalu: dta; path=/; Max-Age=900
X-Iinfo: 3-2319771-2319123 PNNN RT(1464888143136 0) q(0 0 0 1) r(9 9) U5
X-CDN: Incapsula

% NZRS Limited % Users confirm on submission their agreement to all published Terms % version: 5.00 query_datetime: 2016-06-03T05:22:30+12:00 domain_name: fma.govt.nz query_status: 440 Request Denied % % % % % % Users are advised that the following activities are strictly forbidden. % % Using multiple WHOIS queries, or using the output of multiple WHOIS % queries in conjunction with any other facility or service, to enable % or effect a download of part or all of the .nz Register. % % Using any information contained in the WHOIS query output to attempt a % targeted contact campaign with any person, or any organisation, using any % medium. % % A breach of these conditions will be treated as a breach of the .nz Policies % and Procedures.
Sanctions in line with those specified in the policies and % procedures at www.dnc.org.nz may result from any breach. % % Copyright InternetNZ