Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Fire retardants for timber and fabric, for home and commercial buildings, and bushfire compliance. | Search engines recommend title length of around 50-60 characters. The length of this title is 98. |
| Meta description | A description has not been provided for this site. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 50 characters. |
| Keywords | clear fire retardant, clear fire retardant coating, clear timber fire retardant, bushfire fire retardant, bushfire paint, bushfire, bushfire control,bushfire prevention,chemical fire retardant,firetard,firetard 120,coating flame retardant,fire chemical,fire coating,fire equipment,fire fighting equipment,fire foam,fire gel,fire prevention,fire proofing,fire protection,fire resistance,fire retardant,fire retardant chemicals,fire retardant coating, fire retardant coatings,fire retardant foam,fire retardant gel,fire retardant material,fire retardant materials,fire retardant paint,fire retardant paints,fire retardant plants,fire retardant product,fire retardant products,fire retardant properties,fire retardant spray,fire retardant sprays,fire retardant timber,fire retardant treatment,fire retardant trees,fire retardants,fire retardat gel,fire retardent,fire retardents,fire safety,fire solutions,fire spray,fire technology,flame retardant,flame retardant chemicals,flame retardant material,flame retardant materials,flame retardant paint,flame retardant spray,flame retardants,flame retardent,home fire protection,passive fire protection,proban fire retardant,thermo gel,thermogel,fire,retardant,bushfire,paint,timber,fabric,1530, 3837, 3959, building,materials,spray,curtains,drapes,theatre,cinema | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 3.2133 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Total links on homepage | We found 66 links | This is a normal amount of links. |
| Number of backlinks | Around 1 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 22.1KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 118.88.27.130. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Related websites | exfire.com.au prudentialcoatings.com microseal.com.au johnherber.co.nz pfsgroup.com.au |
These are the websites that fall into the same category as firedefender.com.au, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Wed, 18 Oct 2017 16:27:22 GMT Server: Apache X-Powered-By: PHP/5.3.29 Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: zenid=f1d0b99c4ad18de92f309711d7a4d58d; path=/; domain=.www.firedefender.com.au; HttpOnly Vary: Accept-Encoding,User-Agent Transfer-Encoding: chunked Content-Type: text/html; charset=utf-8 |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1771 mistypes, associated with firedefender.com.au:
If you are curious about what TLD extensions could also match the domain name of firedefender.com.au well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: