Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | FIAT – sito ufficiale di Fiat Italia | Search engines recommend title length of around 50-60 characters. The length of this title is 42. |
| Meta description | Contiene informazioni sull'intera gamma della produzione, novità e promozioni. Possibilità di richiedere una prova su strada online. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 132 characters. |
| Load time | 0.2691 seconds on average | Website load speed is pretty fast. |
| Alexa global | 50 155, as last updated | The site is quite popular, according to Alexa. Take that for what it's worth, though. |
| Quantcast global | 259 119 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
| Total links on homepage | We found 431 links | Honestly, this is a strange amount of links for a homepage. |
| Number of backlinks | Around 20 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 252.6KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 23.12.41.9. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
| Domain overview | Registered on 1996-01-29 00:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain fiat.it is registered at Key-Systems GmbH |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | World Italiano Regionale Europa Italia Piemonte Provincia di Torino Località Torino Affari e Economia Produttori World Italiano Affari Veicoli Automobili Costruttori |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | drivek.it alvolante.it quattroruote.it fiatprofessional.it ford.it |
These are the websites that fall into the same category as fiat.it, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 3:14 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 10 870 451 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Content-Type: text/html Date: Tue, 26 Apr 2016 21:08:36 GMT Location: http://www.fiat.it Connection: Keep-Alive Content-Length: 0 HTTP/1.1 200 OK X-SharePointHealthScore: 0 Server: Microsoft-IIS/7.5 X-AspNet-Version: 2.0.50727 Content-Type: text/html; charset=utf-8 Access-Control-Allow-Origin: * SPRequestGuid: 0fa37c23-973a-45aa-ac82-2795d7fbb3a2 MicrosoftSharePointTeamServices: 14.0.0.6114 X-Powered-By: ASP.NET Access-Control-Allow-Methods: POST,GET,OPTIONS Access-Control-Allow-Headers: Content-Type,Authorization Content-Length: 50312 Cache-Control: private, max-age=0 Expires: Tue, 26 Apr 2016 21:08:36 GMT Date: Tue, 26 Apr 2016 21:08:36 GMT Connection: keep-alive Set-Cookie: opncl_performance=true; expires=Sun, 21-May-2017 21:08:36 GMT; path=/ Set-Cookie: opncl_advertising=true; expires=Sun, 21-May-2017 21:08:36 GMT; path=/ |
| WHOIS information |
|---|
********************************************************************* * Please note that the following result could be a subgroup of * * the data contained in the database. * * * * Additional information can be visualized at: * * http://www.nic.it/cgi-bin/Whois/whois.cgi * ********************************************************************* Domain: fiat.it Status: ok / autoRenewPeriod Created: 1996-01-29 00:00:00 Last Update: 2016-04-21 00:39:46 Expire Date: 2016-04-20 Registrant Organization: FIAT Spa Address: Via Nizza 250 Torino 10126 TO IT Created: 2015-04-20 00:56:37 Last Update: 2015-04-20 10:02:28 Admin Contact Name: Domain admin Organization: Fiat Group Automobiles Spa Address: Corso Agnelli 200 Torino 10135 TO IT Created: 2015-12-15 08:55:12 Last Update: 2015-12-15 08:55:12 Technical Contacts Name: Danidin Ltd Organization: Danidin Ltd Address: Zinonos Kitieos 9 Egkomi P.C. Nicosia 2406 CY CY Created: 2016-01-31 09:04:22 Last Update: 2016-01-31 09:04:22 Registrar Organization: Key-Systems GmbH Name: KEYSYSTEMS-REG Web: http://www.key-systems.net Nameservers ns3.p22.dynect.net ns4.p22.dynect.net ns1.p22.dynect.net ns2.p22.dynect.net |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1504 mistypes, associated with fiat.it:
If you are curious about what TLD extensions could also match the domain name of fiat.it well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: