Site Performance and Stats
In Detail

Website Performance – The Geeky Part

What, all that information was not enough? You want... more? Right, then. You asked for it.

essentialphoto.co.uk In Detail

As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.

essentialphoto.co.uk Visitor Information

Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?

Website load speed analysis

• The homepage takes approximately 1.4171 seconds to load. Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result.
• The HTML of the website weighs in at around 138.3 kilobytes. We don't think 138.3 KBs is something to worry about.
• There are at least 152 images on the homepage of this website. This seems an ok number of images to have on the homepage.
• We've counted at least 167 server requests before the homepage was fully loaded. Oh my, this needs to be worked on. The more server requests are made, the longer it takes to load the page. Not a good result by any measure.

Alexa ranking in-depth

With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.

• essentialphoto.co.uk takes up 352 389 place globally, according to Alexa. We made sure to update this information on 2018-01-20.
• Compare the current rank to all-time best of 305 246, which this website enjoyed on 2017-08-13.
• Over the last three months, the position has changed by 97829.
• On the other end of the scale, the worst rank ever was 998 502, rated on 2016-04-25. Compare that to the current rank to see a marked improvement, even if of debatable importance.
• Given all the numbers, the average Global rank is at 559 315.
• When compared to United Kingdom websites, essentialphoto.co.uk ranks in 29 172 place.

Detailed Host Server Information

Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.

• The website's server IP address is 159.253.211.20.
• Server appears to be online.

HTTP header and WHOIS information

Let's see what technical information we've managed to gather:

HTTP/1.1 200 OK
Server: nginx
Date: Tue, 20 Jun 2017 18:17:38 GMT
Content-Type: text/html; charset=utf-8
Transfer-Encoding: chunked
Connection: keep-alive
X-Powered-By: PHP/5.4.45
Pragma: public
Expires: 0
Cache-Control: no-store, no-cache, must-revalidate, pre-check=0, post-check=0, max-age=0
Set-Cookie: PHPSESSID=eeu6ln4pkdpot9qsnqtd822mi4; path=/
Last-Modified: Tue, 20 Jun 2017 18:17:37 GMT
Vary: Accept-Encoding
X-Powered-By: PleskLin
MS-Author-Via: DAV

Domain name:
essentialphoto.co.uk
Registrant:
Siok Ling Tan Tan
Registrant type:
UK Individual
Registrant's address:
Popes Lane
Oldbury
Oldbury
B69 4PA
United Kingdom
Data validation:
Nominet was able to match the registrant's name and address against a 3rd party data source on 21-May-2013
Registrar:
Heart Internet Ltd t/a Heart Internet [Tag = HEARTINTERNET]
URL: http://www.heartinternet.co.uk
Relevant dates:
Registered on: 13-Dec-2012
Expiry date:  13-Dec-2018
Last updated:  13-Dec-2016
Registration status:
Registered until expiry date.
Name servers:
ns1.id30.com
ns2.id30.com
WHOIS lookup made at 13:45:57 08-Apr-2017
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