Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
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Website meta title | Home - Ergon Energy | Search engines recommend title length of around 50-60 characters. The length of this title is 19. |
Meta description | Australian electricity supplier and distributor in Queensland. Residential and business services, account inquiry, and community support. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 137 characters. |
Keywords | Ergon; Energy; Electricity; power supply; Regional Queensland; poles and wires; electricity network; electricity bill; electricity supplier; power grid; solar power; renewable energy; clean energy; careers in electricity industry; power worker; isolated generation; power outage; storms and cyclones; power connection; connect my power | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 1.6862 seconds on average | Load speed is a concern and should be improved if and when possible. |
Alexa global | 234 798, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
Total links on homepage | We found 90 links | This is a normal amount of links. |
Number of backlinks | Around 12 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
Page HTML size | 37.7KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
Website server | Server appears to be online. The IP address for the server is 166.78.109.115. | We are happy to say that the hosting service is provided by a respected company. Physically, the server is located in Brisbane, Queensland, Australia. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | Business Energy Utilities Gas and Electricity |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | ausgrid.com.au energex.com.au essentialenergy.com.au aer.gov.au energymadeeasy.gov.au |
These are the websites that fall into the same category as ergon.com.au, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Time spent on site | 4:04 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.0 302 Found Location: https://www.ergon.com.au/ Connection: Keep-Alive Content-Length: 0 HTTP/1.1 200 OK Content-Type: text/html; charset=utf-8 Connection: close Vary: Accept-Encoding X-Cache: HIT from squizedge.net Strict-Transport-Security: max-age=31536000 Cache-Control: private, must-revalidate Last-Modified: Fri, 20 May 2016 06:50:32 GMT Date: Sat, 21 May 2016 18:36:15 GMT Server: openresty Via: 1.1 squizedge.net Age: 4196 X-Content-Type-Options: nosniff X-Frame-Options: SAMEORIGIN |
WHOIS information |
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Domain Name: ergon.com.au Last Modified: 27-Oct-2015 07:40:59 UTC Status: ok Registrar Name: Corporation Service Company (Australia) Pty Ltd Registrant: Ergon Energy Registrant ID: OTHER 072 672 694 Eligibility Type: Other Registrant Contact ID: 0418596864D58674 Registrant Contact Name: Info Assurance Sec Ops Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: 8515597864C41675 Tech Contact Name: Info Assurance Sec Ops Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: ns1.sparq.com.au Name Server IP: 147.209.216.251 Name Server: ns2.sparq.com.au Name Server IP: 147.209.216.250 DNSSEC: unsigned |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1600 mistypes, associated with ergon.com.au:
If you are curious about what TLD extensions could also match the domain name of ergon.com.au well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: