Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Cottrell Brewing Co. | Search engines recommend title length of around 50-60 characters. The length of this title is 20. |
| Meta description | Makers of Old Yankee Ale since 1996. Located in Pawcatuck. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 58 characters. |
| Keywords | Beer, Bergin O'Malley, Brewery, Brewing, Charlie Buffum, Connecticut, Craft, Family, Hand, Local, Micro, Mystic Bridge, Old Yankee Ale, Pawcatuck, Perry's Revenge | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 1.5501 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 12 364 045, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Number of backlinks | Around 68 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 37.2KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 216.185.152.157. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Recreation Food Drink Beer Brewers United States Connecticut Regional North America United States Connecticut Localities S Stonington Business and Economy |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | beerdbrewing.com jealous-monk.com outerlightbrewing.com whalersbrewing.com greysailbrewing.com |
These are the websites that fall into the same category as cottrellbrewing.com, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Fri, 17 Nov 2017 22:31:09 GMT Content-Type: text/html;charset=utf-8 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: hs=-1987028430;Path=/;Domain=www.cottrellbrewing.com;HttpOnly Set-Cookie: svSession=4a0b2ce08b2787519b38828799ec6e21db3ec8b1b4a17c98066512395e140249a090d24a865ba287b55531bf3b6196901e60994d53964e647acf431e4f798bcd87fd4f3a0f3e82eda6f79450458d31843ff10c2be5ffe24c63008c0fd69a9caf;Path=/;Domain=www.cottrellbrewing.com;Expires=Thu, 17-Nov-2022 22:31:08 GMT Expires: Thu, 01 Jan 1970 00:00:00 GMT X-Wix-Renderer-Server: app46.aus Set-Cookie: hs=-1987028430;Path=/;Domain=www.cottrellbrewing.com;HttpOnly Set-Cookie: svSession=4a0b2ce08b2787519b38828799ec6e21db3ec8b1b4a17c98066512395e140249a090d24a865ba287b55531bf3b6196901e60994d53964e647acf431e4f798bcd87fd4f3a0f3e82eda6f79450458d31843ff10c2be5ffe24c63008c0fd69a9caf;Path=/;Domain=www.cottrellbrewing.com;Expires=Thu, 17-Nov-2022 22:31:08 GMT ETag: 38484380d54ce27b381e3b7667fc060e X-Wix-Request-Id: 1510957868.990700822985126512 X-Seen-By: QvS2R9ol00nwWwKHMdVUDw==,jUyic39C3InSiplQmC5umksdn+kA4g0ENfroHbRUs2Q=,Tw2AanFDQ+Wwo8Xxk6ZL7rHKeAJXtkPxqn+uc4aMlOD3XuBqyzOrKCxU9+V2xubE,LwsIp90Tma5sliyMxJYVEqSQvQQzrGWvhum9PZKkmJA=,3cgGNXg5jRo0t772yY0ZDA==,jUyic39C3InSiplQmC5umksdn+kA4g0ENfroHbRUs2Q= Set-Cookie: _wixAB3=44041#1;Path=/;Domain=.wix.com;Expires=Fri, 18-May-2018 22:31:09 GMT Cache-Control: no-cache Pragma: no-cache Content-Language: en Vary: User-Agent Server: Pepyaka/1.11.3 |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1876 mistypes, associated with cottrellbrewing.com:
If you are curious about what TLD extensions could also match the domain name of cottrellbrewing.com well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: