Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
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Website meta title | The Coffee Works | Search engines recommend title length of around 50-60 characters. The length of this title is 16. |
Meta description | Coffee roasters specialising in arabica coffees. Stores in Mareeba, Cairns, Port Douglas and Townsville. Information on Australian coffee, range of products, wholesale, and online shop. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 185 characters. |
Load time | 1.2417 seconds on average | Website load speed is pretty fast. |
Alexa global | 729 154, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
Total links on homepage | We found 67 links | This is a normal amount of links. |
Number of backlinks | Around 35 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
Page HTML size | 160.4KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
Website server | Server appears to be online. The IP address for the server is 64.235.105.18. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
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Relevant categories | Shopping Food Beverages Coffee and Tea Coffee Regional Oceania Australia Queensland Regions Far North Business and Economy |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | mareebacoffee.com.au coffeeworks.com nqgoldcoffee.com.au skybury.com.au jaques.coffee |
These are the websites that fall into the same category as coffeeworks.com.au, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 301 Moved Permanently Date: Tue, 13 Sep 2016 20:09:41 GMT Server: Apache/2.4.7 (Ubuntu) Location: https://coffeeworks.com.au/ Content-Length: 318 Content-Type: text/html; charset=iso-8859-1 HTTP/1.1 200 OK Date: Tue, 13 Sep 2016 20:09:41 GMT Server: Apache/2.4.7 (Ubuntu) X-Powered-By: PHP/5.5.9-1ubuntu4.19 Set-Cookie: live_coffeeworks_com=SSFaoj%2FITwSdwTBwNTy%2FxFFNsW21isj6ygrE%2BRvqSuHL%2BasJAP5XDEQc5YmfrmysT4inZTKs%2BNqgdVh1AHaenUb9Z6sldYWG9JGVKORGmVqjRI%2FEidnH4MpBO5R3m8V27z0MPTFNfWvne41KpE%2BmiNyAgdSiRhep7De3igCM1%2BtQ6RfHcqrAiKRXAFYlp517CKNT5zmPcV1HqRPeJ%2BbHYT13V7LDpJq1Ls4ActGFpmWa8wp%2BtZrml1Xy%2BBCkXxOQWd2iVqilUyYLNpobOnRzjlDXFWoneIMFQjBd7OMJwoiXBLmScdAVCyCSwghQGRmeI%2BER4yFuDRvfEBYZ0O8YCq8H2yIjYvaXPluvxeqMuFgtTmUy6Wqh3jZp4YcrK%2FoVlkUs1xDukYH0ziBNij5uj3DcffmPCP8HzCBr0w%2BBPMU%3D451252b4aec1a548ecdd99d39de44328fdf5359f; expires=Tue, 13-Sep-2016 22:09:41 GMT; Max-Age=7200; path=/; domain=.coffeeworks.com.au Set-Cookie: live_coffeeworks_com=XcMAzPfCKMasKnV6fg%2Fu1gPZVehy0QlVo7Y5eJQNjcxsgNeOl3B8M9cpfT599vtUsz4RF9NqmZ%2FJX1zvkUusfwMRcclbJhu0RlypKtV93x4vI1PPsByr69Ig%2FXAE%2F28MVpVc9IcBiVDkxW8QIsikNb1NMXr2hYT9mLOh8rC5R8xGNlG%2BCoR5GvbPvLiCoHDD0aTi7Prsa0R2CvawZOAbP%2BiqQU9UVhLUauvXVDwduwpxtz%2F5Sqr4tU%2Fv3YDLW4wg%2FYHn0QUNZcMTEsa07KXujbIuN%2FJtZ%2BD9xkdaS2wyAPiGVq7bviuEYQ4X7z8jN2cxK2q2M0typueitVGiWs8e3TYcG%2B6tSjTUSrpKbiSmBnnPpvmJ1IoW%2FMU2FjVC%2Fau%2BJusZSfoiFAK5nlbjPOMJOrkltjalsR5L1Fpo4hQaoUs%3D1b320421d2601690ecd1200578312d859140e7ef; expires=Tue, 13-Sep-2016 22:09:41 GMT; Max-Age=7200; path=/; domain=.coffeeworks.com.au Vary: Accept-Encoding Transfer-Encoding: chunked Content-Type: text/html |
WHOIS information |
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Domain Name: coffeeworks.com.au Last Modified: 17-May-2016 22:15:10 UTC Status: ok Registrar Name: NetRegistry Registrant: THE COFFEE WORKS AUSTRALIA PTY. LTD. Registrant ID: ACN 082376896 Eligibility Type: Company Registrant Contact ID: AHQ513265193 Registrant Contact Name: Robert Webber Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: AHQ541958465 Tech Contact Name: Robert Webber Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: ns1.nettrac.net Name Server: ns2.nettrac.net Name Server: ns4.nettrac.net Name Server: ns3.nettrac.net DNSSEC: unsigned |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1832 mistypes, associated with coffeeworks.com.au:
If you are curious about what TLD extensions could also match the domain name of coffeeworks.com.au well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: