Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | British Council | Brasil | Search engines recommend title length of around 50-60 characters. The length of this title is 24. |
| Meta description | O British Council é a organização internacional do Reino Unido para relações culturais e oportunidades educacionais. Promovemos cooperação entre o Reino Unido e o Brasil nas áreas de língua inglesa, artes, esportes e educação. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 226 characters. |
| Load time | 0.5964 seconds on average | Website load speed is pretty fast. |
| Alexa global | 456 200, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 65 links | This is a normal amount of links. |
| Page HTML size | 44.7KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 104.101.178.62. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Business and Industry Internet and Telecom > Search Engine Arts and Entertainment > TV and Video Travel > Accommodation and Hotels |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | capes.gov.br cervantes.es ci.com.br cienciasemfronteiras.gov.br cnpq.br crea-pr.org.br dpf.gov.br ets.org fapesp.br gre.org ibeu.com.br itamaraty.gov.br pt.alison.com testdaf.de |
These are the websites that fall into the same category as britishcouncil.org.br, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
| Also of interest | eaie.eventsential.org ipm.ru dramafever.com google.com.jm booking.com |
There is a good chance that the people interested in britishcouncil.org.br find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Monthly traffic | 53.14K | In the grand scheme of things, the website is not exactly a giant in terms of traffic. But the target audience should be taken into account, too. |
| Visitor delta | -37.50% | Lately, the website's been receiving less traffic. |
| Time spent on site | 00:01:54 | This is a decent average time spent on a website. |
| britishcouncil.org.br Traffic Bounce Rate | 42.45% | A decent amount of visitors seem to find valuable information on this website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Content-Language: pt Content-Type: text/html; charset=utf-8 ETag: "1497731704-1" Last-Modified: Sat, 17 Jun 2017 20:35:04 GMT Link: <https://www.britishcouncil.org.br/welcome-british-council-brazil-br>; rel="canonical",<https://www.britishcouncil.org.br/node/16>; rel="shortlink" X-Correlation-Id: 7wylwn34ufljtircq2fhqwuw X-Drupal-Cache: HIT X-Frame-Options: SAMEORIGIN X-Generator: Drupal 7 (http://drupal.org) X-Platform-Cluster: 2ebhqrijchqjc-master X-Platform-Processor: 2ebhqrijchqjc-master--php X-Platform-Router: 2ebhqrijchqjc-master--router X-Ua-Compatible: IE=edge,chrome=1 Cache-Control: public, max-age=1800 Expires: Sat, 17 Jun 2017 21:12:56 GMT Date: Sat, 17 Jun 2017 20:42:56 GMT Content-Length: 44915 Connection: keep-alive |
| WHOIS information |
|---|
domain: britishcouncil.org.br owner: Conselho Britanico owner-c: COB26 admin-c: COB26 tech-c: NELTD4 billing-c: JOVZA4 nserver: ns1.netnames.net nsstat: 20170703 AA nslastaa: 20170703 nserver: ns2.netnames.net nsstat: 20170703 AA nslastaa: 20170703 nserver: ns5.netnames.net nsstat: 20170703 AA nslastaa: 20170703 nserver: ns6.netnames.net nsstat: 20170703 AA nslastaa: 20170703 created: 19990302 #143940 changed: 20170207 expires: 20180302 status: published nic-hdl-br: COB26 person: Conselho Britanico created: 20010531 changed: 20140711 nic-hdl-br: JOVZA4 person: José Viera Zárate created: 20080429 changed: 20160815 nic-hdl-br: NELTD4 person: NetNames Ltd created: 20081003 changed: 20160920 |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1883 mistypes, associated with britishcouncil.org.br:
If you are curious about what TLD extensions could also match the domain name of britishcouncil.org.br well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: