Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Things To Do In Christchurch | Black Cat Cruises | Black Cat Cruises | Search engines recommend title length of around 50-60 characters. The length of this title is 68. |
| Meta description | Scenic Cruises on Lyttelton Harbour, Canterbury, New Zealand, offering unforgettable views of the wildlife as well as the many historical highlights in the area. Also Hector's Dolphin swimming options | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 200 characters. |
| Keywords | things to do in Christchurch | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 3.4587 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 842 270, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 289 644 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
| Total links on homepage | We found 105 links | This is a normal amount of links. |
| Number of backlinks | Around 90 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 25.5KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 202.174.118.244. | We are happy to say that the hosting service is provided by a respected company. Physically, the server is located in Auckland, Auckland, New Zealand. |
| Domain overview | Registered on 1999-09-05 12:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain blackcat.co.nz is registered at Umbrellar Limited t/a DiscountDomains |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Recreation Travel Specialty Travel Boat Charters Oceania New Zealand Regional Oceania New Zealand Canterbury Christchurch Travel and Tourism |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | swimmingwithdolphins.co.nz akaroa.com akaroadolphins.co.nz diamondharbour.info ecoseaker.nz |
These are the websites that fall into the same category as blackcat.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 2:59 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 45 615 904 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Date: Tue, 28 Jun 2016 21:51:38 GMT Server: Apache/2.2.22 (Debian) Location: https://blackcat.co.nz/ Vary: Accept-Encoding Content-Length: 311 Content-Type: text/html; charset=iso-8859-1 HTTP/1.1 200 OK Date: Tue, 28 Jun 2016 21:51:39 GMT Server: Apache/2.2.22 (Debian) X-Powered-By: PHP/5.4.45-0+deb7u2 Set-Cookie: 1d124d14673b8264d00317f4269ecad1=8kjij501om7mhkpmbefhroh6o1; path=/; HttpOnly P3P: CP="NOI ADM DEV PSAi COM NAV OUR OTRo STP IND DEM" Expires: Mon, 1 Jan 2001 00:00:00 GMT Last-Modified: Tue, 28 Jun 2016 21:51:39 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Vary: Accept-Encoding Transfer-Encoding: chunked Content-Type: text/html; charset=utf-8 |
| WHOIS information |
|---|
% Terms of Use % % By submitting a WHOIS query you are entering into an agreement with Domain % Name Commission Ltd on the following terms and conditions, and subject to % all relevant .nz Policies and procedures as found at https://dnc.org.nz/. % % It is prohibited to: % - Send high volume WHOIS queries with the effect of downloading part of or % all of the .nz Register or collecting register data or records; % - Access the .nz Register in bulk through the WHOIS service (ie. where a % user is able to access WHOIS data other than by sending individual queries % to the database); % - Use WHOIS data to allow, enable, or otherwise support mass unsolicited % commercial advertising, or mass solicitations to registrants or to % undertake market research via direct mail, electronic mail, SMS, telephone % or any other medium; % - Use WHOIS data in contravention of any applicable data and privacy laws, % including the Unsolicited Electronic Messages Act 2007; % - Store or compile WHOIS data to build up a secondary register of % information; % - Publish historical or non-current versions of WHOIS data; and % - Publish any WHOIS data in bulk. % % Copyright Domain Name Commission Limited (a company wholly-owned by Internet % New Zealand Incorporated) which may enforce its rights against any person or % entity that undertakes any prohibited activity without its written % permission. % % The WHOIS service is provided by NZRS Limited. % version: 7.40 query_datetime: 2016-06-29T09:51:46+12:00 domain_name: blackcat.co.nz query_status: 200 Active domain_dateregistered: 1999-09-06T00:00:00+12:00 domain_datebilleduntil: 2016-09-06T00:00:00+12:00 domain_datelastmodified: 2015-08-07T07:15:49+12:00 domain_delegaterequested: yes domain_signed: no % registrar_name: Umbrellar Limited t/a DiscountDomains registrar_address1: PO Box 302829 registrar_address2: North Harbour registrar_city: Auckland registrar_postalcode: 0751 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 3 9619550 registrar_fax: +64 3 3516705 registrar_email: [email protected] % registrant_contact_name: Black Cat Cruises registrant_contact_address1: unit 1, 7 Tussock Lane registrant_contact_address2: Ferrymead registrant_contact_city: Christchurch registrant_contact_province: Canterbury registrant_contact_postalcode: 8023 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 27 2932316 registrant_contact_fax: +64 27 2932316 registrant_contact_email: [email protected] % admin_contact_name: Hairy Lemon Web Solutions Limited admin_contact_address1: P.O. Box 6268 admin_contact_address2: Upper Riccarton admin_contact_city: Christchurch admin_contact_province: South Island admin_contact_postalcode: 0000 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 3 3485885 admin_contact_email: [email protected] % technical_contact_name: Hairy Lemon Web Solutions Limited technical_contact_address1: P.O. Box 6268 technical_contact_address2: Upper Riccarton technical_contact_city: Christchurch technical_contact_province: South Island technical_contact_postalcode: 0000 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 3 3485885 technical_contact_email: [email protected] % ns_name_01: ns1.discountdomains.co.nz ns_name_02: ns2.discountdomains.co.nz % |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1705 mistypes, associated with blackcat.co.nz:
If you are curious about what TLD extensions could also match the domain name of blackcat.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: