Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Ballina NSW Australia - Ballina Accommodation & Visitor Guide | Search engines recommend title length of around 50-60 characters. The length of this title is 61. |
| Meta description | Information on Ballina and its surrounding areas. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 49 characters. |
| Keywords | Ballina, Ballina NSW, Ballina Australia, Ballina NSW Australia, Ballina information | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 3.9761 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 873 860, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 55 links | This is a normal amount of links. |
| Number of backlinks | Around 62 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 15.2KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 101.0.71.74. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania Australia New South Wales Localities B Ballina Guides and Directories |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | discoverballina.com.au ballinabyronairport.com.au stevesairporttransfers.com.au ballinafairshopping.com.au xcede.com.au |
These are the websites that fall into the same category as ballina.info, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Now this is rather important. With viruses and malware so dominant these days, website safety is among the key ratings. It's importance is such that a website marked as unsafe is more than likely not to rank at all, let alone on the first page. Now, some sources are more reliable than others, but we'll try to present you with all the information we've managed to gather, along with some relevant commentary.
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 0:25 | We'd argue that average visit time should be improved. The best way to do it, we think, is by providing capticating quality content. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Wed, 28 Jun 2017 03:36:39 GMT Server: Apache X-Powered-By: PHP/5.3.29 Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS information |
|---|
Domain Name: BALLINA.INFO Registry Domain ID: D601168-LRMS Registrar WHOIS Server: Registrar URL: http://www.planetdomain.com.au Updated Date: 2016-09-18T01:18:01Z Creation Date: 2001-09-17T02:07:18Z Registry Expiry Date: 2018-09-17T02:07:18Z Registrar Registration Expiration Date: Registrar: PlanetDomain Pty Ltd Registrar IANA ID: 240 Registrar Abuse Contact Email: Registrar Abuse Contact Phone: Reseller: Domain Status: ok https://icann.org/epp#ok Registry Registrant ID: C67033575-LRMS Registrant Name: Louise Claes Registrant Organization: Louise Claes Registrant Street: 13 De Havilland Cres Registrant City: Ballina Registrant State/Province: New South Wales Registrant Postal Code: 2478 Registrant Country: AU Registrant Phone: +61.266868668 Registrant Phone Ext: Registrant Fax: Registrant Fax Ext: Registrant Email: Registry Admin ID: C67033575-LRMS Admin Name: Louise Claes Admin Organization: Louise Claes Admin Street: 13 De Havilland Cres Admin City: Ballina Admin State/Province: New South Wales Admin Postal Code: 2478 Admin Country: AU Admin Phone: +61.266868668 Admin Phone Ext: Admin Fax: Admin Fax Ext: Admin Email: Registry Tech ID: C67033575-LRMS Tech Name: Louise Claes Tech Organization: Louise Claes Tech Street: 13 De Havilland Cres Tech City: Ballina Tech State/Province: New South Wales Tech Postal Code: 2478 Tech Country: AU Tech Phone: +61.266868668 Tech Phone Ext: Tech Fax: Tech Fax Ext: Tech Email: Registry Billing ID: C67033575-LRMS Billing Name: Louise Claes Billing Organization: Louise Claes Billing Street: 13 De Havilland Cres Billing City: Ballina Billing State/Province: New South Wales Billing Postal Code: 2478 Billing Country: AU Billing Phone: +61.266868668 Billing Phone Ext: Billing Fax: Billing Fax Ext: Billing Email: Name Server: NS1.EMWHOSTING.NET.AU Name Server: NS2.EMWHOSTING.NET.AU DNSSEC: unsigned URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/ >>> Last update of WHOIS database: 2017-05-25T06:12:53Z <<< For more information on Whois status codes, please visit https://icann.org/epp Access to AFILIAS WHOIS information is provided to assist persons in determining the contents of a domain name registration record in the Afilias registry database. The data in this record is provided by Afilias Limited for informational purposes only, and Afilias does not guarantee its accuracy. This service is intended only for query-based access. You agree that you will use this data only for lawful purposes and that, under no circumstances will you use this data to(a) allow, enable, or otherwise support the transmission by e-mail, telephone, or facsimile of mass unsolicited, commercial advertising or solicitations to entities other than the data recipient's own existing customers; or (b) enable high volume, automated, electronic processes that send queries or data to the systems of Registry Operator, a Registrar, or Afilias except as reasonably necessary to register domain names or modify existing registrations. All rights reserved. Afilias reserves the right to modify these terms at any time. By submitting this query, you agree to abide by this policy. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1750 mistypes, associated with ballina.info:
If you are curious about what TLD extensions could also match the domain name of ballina.info well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: