Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | AVO | Quality test and measurement equipment for the electrical industry | Search engines recommend title length of around 50-60 characters. The length of this title is 72. |
| Meta description | Electrical testing and diagnostic products and equipment. Information about AVO, contacts, FAQ, news, pricing, products and training. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 133 characters. |
| Keywords | AVO New Zealand, electrical testing, asset management, cable, monitoring, battery, fault, circuit, clampmeter, corona, camera, current injection, earth testers, ground test, hipot, installation, insulation, light, line test, loggers, loop, rcd, resistance, ohmmeters, motor phase, appliance, portable, partial discharge, temperature, ground penetrating radar, sf6, gas, testing, substation, thermographic, transformer, oil, thermal imaging, buchholz, bushings, load tap changer, main tank, tap position, relay, thermometers, thermal maximum demand, voltage, watthour, waveform, aspen, beha, cem, csir, dcm, delta-x, deree, electrocorder, smc, git, hvpd, high voltage, incon, megger, mikron, morgan schaffer, multi, omi, palmer wahl, pb weir, programma, rh systems, sensortran, tti, transmille, weschler, on-line, on line, DTS, distributed temperature sensing, LTD, overhead line, high voltage, medium voltage, fibre optic, thermal backfill, mapping, transformer monitoring, infra red, bushing, surge, lightning, disturbance, analyser, Trojan, Calisto, Myrkos, DGA, dissolved gas analysis, multi gas, multi-gas. tan delta, power factor, DFR, SFRA, dynamic frequency response, swept frequency response, power supply, frequency counter, function generator, spectrum analyser, current | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 2.4236 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 937 576, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 101 links | This is a normal amount of links. |
| Number of backlinks | Around 18 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 58.7KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 103.250.232.23. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania New Zealand Canterbury Christchurch Business and Economy Industrial |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | megger.com powerpoint-engineering.com biddlemegger.com maxicont.hu unitronics-electric.com |
These are the websites that fall into the same category as avo.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 2:04 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Fri, 26 May 2017 20:41:21 GMT Server: Apache X-Powered-By: PHP/7.0.19 P3P: CP="NOI ADM DEV PSAi COM NAV OUR OTRo STP IND DEM" Expires: Wed, 17 Aug 2005 00:00:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: 4c0232553bf276cdefd3a3b5966c3b53=kej4rn9obvq7gb6107jooti0g4; path=/; HttpOnly Last-Modified: Fri, 26 May 2017 20:41:22 GMT Transfer-Encoding: chunked Content-Type: text/html; charset=utf-8 |
| WHOIS information |
|---|
version: 8.0 query_datetime: 2017-07-07T21:08:02+12:00 domain_name: avo.co.nz query_status: 200 Active domain_dateregistered: 1998-10-06T00:00:00+13:00 domain_datebilleduntil: 2018-04-06T00:00:00+12:00 domain_datelastmodified: 2017-04-05T09:54:06+12:00 domain_delegaterequested: yes domain_signed: no registrar_name: Umbrellar Limited t/a RegisterDomains registrar_address1: PO Box 302829 registrar_address2: North Harbour registrar_city: Auckland registrar_postalcode: 0751 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 3 9619550 registrar_fax: +64 3 3516705 registrar_email: registrant_contact_name: T R Lord Assoc Ltd registrant_contact_address1: PO Box 8921 registrant_contact_address2: 35 A Leslie Hills Drive registrant_contact_city: Christchurch registrant_contact_postalcode: 0000 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 3 3485999 registrant_contact_fax: +64 3 348 5993 registrant_contact_email: admin_contact_name: T R Lord Assoc Ltd admin_contact_address1: PO Box 8921 admin_contact_address2: 35 A Leslie Hills Drive admin_contact_city: Christchurch admin_contact_postalcode: 0000 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 3 3485999 admin_contact_fax: +64 3 348 5993 admin_contact_email: technical_contact_name: RegisterDomains Limited technical_contact_address1: PO Box 108 220 technical_contact_address2: Symonds St technical_contact_city: Auckland technical_contact_postalcode: 0000 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 9 3776006 technical_contact_fax: +64 9 3771515 technical_contact_email: ns_name_01: ns1.digiweb.co.nz ns_name_02: ns2.digiweb.co.nz ns_name_03: ns3.digiweb.co.nz |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 858 mistypes, associated with avo.co.nz:
If you are curious about what TLD extensions could also match the domain name of avo.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: