Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Aurora Watch | Search engines recommend title length of around 50-60 characters. The length of this title is 12. |
| Meta description | A description has not been provided for this site. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 50 characters. |
| Keywords | Aurora, Aurora Watch, forecast, forecasting, space weather, northern lights, aurora Borealis , Edmonton, Alberta | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 1.6121 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 969 545, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 102 links | This is a normal amount of links. |
| Number of backlinks | Around 125 | Such a decent amount of backlinks certainly ads to the ranking. |
| Page HTML size | 28.7KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 142.244.185.213. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | News and Media > Weather Travel > Tourism Arts and Entertainment > Photography Travel > Accommodation and Hotels |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | arcticrange.com astronomynorth.com auroraforecast.com canadiangeographic.ca cas.cn cbc.ca cleardarksky.com gi.alaska.edu huffingtonpost.ca liesyoungwomenbelieve.com softservenews.com teenmoviesarchive.com theweathernetwork.com travelalberta.com |
These are the websites that fall into the same category as aurorawatch.ca, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
| Also of interest | autumn.athabascau.ca aurora-service.org exploreedmonton.com banfflakelouise.com banfftours.com |
There is a good chance that the people interested in aurorawatch.ca find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Monthly traffic | 52.46K | In the grand scheme of things, the website is not exactly a giant in terms of traffic. But the target audience should be taken into account, too. |
| Visitor delta | -15.77% | Lately, the website's been receiving less traffic. |
| Time spent on site | 1:25 | This is a decent average time spent on a website. |
| aurorawatch.ca Traffic Bounce Rate | 42.17% | A decent amount of visitors seem to find valuable information on this website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Thu, 22 Jun 2017 06:20:52 GMT Server: Apache X-Powered-By: PHP/5.3.3 Set-Cookie: 029a74cf4a23bd817e115f980471cbfa=-; path=/ Expires: Mon, 26 Jul 1997 05:00:00 GMT Last-Modified: Thu, 22 Jun 2017 06:20:52 GMT Cache-Control: no-store, no-cache, must-revalidate Cache-Control: post-check=0, pre-check=0 Pragma: no-cache X-Clacks-Overhead: GNU Terry Pratchett Connection: close Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS information |
|---|
Domain name: aurorawatch.ca Domain status: registered Creation date: 2007/10/01 Expiry date: 2018/10/01 Updated date: 2017/02/03 DNSSEC: Unsigned Registrar: Name: Webnames.ca Inc. Number: 70 Name servers: ns1.webnames.ca 209.15.37.2 ns2.webnames.ca 169.54.80.84 ns3.webnames.ca 158.85.83.244 |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1792 mistypes, associated with aurorawatch.ca:
If you are curious about what TLD extensions could also match the domain name of aurorawatch.ca well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: