Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Artfind and Virtual Curator- Officially closed | Search engines recommend title length of around 50-60 characters. The length of this title is 46. |
| Meta description | Searchable directory of New Zealand artists, artwork, galleries and exhibitions. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 80 characters. |
| Load time | 0.9911 seconds on average | Website load speed is pretty fast. |
| Alexa global | 998 370, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 1 links | Honestly, this is a strange amount of links for a homepage. |
| Number of backlinks | Around 43 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 2.3KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 104.24.23.65. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Arts Directories Regional Oceania Regional Oceania New Zealand Arts and Entertainment Visual Arts |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | artbay.co.nz vc.net.nz artshow.co.nz artlist.co.nz artofthisworld.co.nz |
These are the websites that fall into the same category as artfind.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Fri, 23 Jun 2017 17:05:03 GMT Content-Type: text/html Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=d18691dcc359c5dcbdb862f7295ecd2e91498237502; expires=Sat, 23-Jun-18 17:05:02 GMT; path=/; domain=.artfind.co.nz; HttpOnly Last-Modified: Wed, 10 May 2017 03:37:20 GMT Vary: Accept-Encoding Server: cloudflare-nginx CF-RAY: 373907a894f40f51-FRA |
| WHOIS information |
|---|
version: 8.0 query_datetime: 2017-07-21T02:26:09+12:00 domain_name: artfind.co.nz query_status: 200 Active domain_dateregistered: 2000-11-02T10:01:00+13:00 domain_datebilleduntil: 2017-11-02T09:44:23+13:00 domain_datelastmodified: 2017-02-15T12:33:26+13:00 domain_delegaterequested: yes domain_signed: no registrar_name: SiteName registrar_address1: P O Box 11859 registrar_address2: Ellerslie registrar_city: Auckland registrar_postalcode: 1542 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 28 25501787 registrar_fax: +64 28 25501788 registrar_email: registrant_contact_name: Andrew Ferguson registrant_contact_address1: PO Box 68642 registrant_contact_address2: Newton registrant_contact_city: Auckland registrant_contact_province: Mt Eden registrant_contact_postalcode: 1145 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 9 3095015 registrant_contact_fax: +64 9 9293017 registrant_contact_email: admin_contact_name: Andrew Ferguson admin_contact_address1: Private Bag admin_contact_address2: MBE M-290 admin_contact_city: Auckland admin_contact_province: Mt Eden admin_contact_postalcode: 1003 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 9 3095015 admin_contact_fax: +64 9 9293017 admin_contact_email: technical_contact_name: John Lennard technical_contact_address1: Private Bag technical_contact_address2: MBE M-290 technical_contact_city: Auckland technical_contact_postalcode: 1003 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 9 3095015 technical_contact_fax: +64 9 9293017 technical_contact_email: ns_name_01: gabe.ns.cloudflare.com ns_name_02: jean.ns.cloudflare.com |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1740 mistypes, associated with artfind.co.nz:
If you are curious about what TLD extensions could also match the domain name of artfind.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: