Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Botswana Insurance – Alpha Direct Insurance Co | Search engines recommend title length of around 50-60 characters. The length of this title is 52. |
| Meta description | A description has not been provided for this site. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 50 characters. |
| Keywords | Insure, Car insure, Insure car, Insure house, Insure home, Home insure, House insure, Insure business, Business insure, Truck insurance, lowest rates in botswana, alphadirect insurance botswana, low price truck insurance, lowrate truck insurance, truck insurance in botswana, car insurance, business insurance, legal insurance, truck insurance, worker's insurance in botswana, car insurance in botswana, high value car insurance, get your car insured in botswana with low cost, low cost insurance products in botswana, botswana insurance products,Botswana, Broker, Car, Home, Business, Premium, Wesbank, Wesbank finance, Wesbank fnb, Wesbank loan, Westbank, Webank, Wesbank interest, Car finance, Bank Gaborone, Penrich, Capital bank, State bank, Finance, Loan, Finance car | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 3.9718 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 947 101, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 37 links | This is a normal amount of links. |
| Number of backlinks | Around 123 | Such a decent amount of backlinks certainly ads to the ranking. |
| Page HTML size | 12.2KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 93.158.205.93. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Related websites | thegazette.news themidweeksun.co.bw botswanaguardian.co.bw weekendpost.co.bw hollard.co.bw |
These are the websites that fall into the same category as alphadirect.co.bw, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 1:35 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Server: nginx/1.8.1 Date: Tue, 19 Jul 2016 12:49:04 GMT Content-Type: text/html Content-Length: 13412 Last-Modified: Fri, 29 Apr 2016 12:25:55 GMT Connection: keep-alive ETag: "572352d3-3464" Accept-Ranges: bytes |
| WHOIS information |
|---|
Domain Name: alphadirect.co.bw Domain ID: 17881-bwnic WHOIS Server: whois.nic.net.bw Referral URL: Updated Date: 2016-05-26T06:29:37.543Z Creation Date: 2013-10-23T08:45:31.65Z Registry Expiry Date: 2017-10-23T08:45:31.89Z Sponsoring Registrar: BTC Registrar Sponsoring Registrar IANA ID: Domain Status: ok Name Server: ns1.r4ns.com Name Server: ns2.r4ns.net DNSSEC: unsigned Additional Section Sponsoring Registrar URL: Sponsoring Registrar Address: Megaleng House, Khama Crescent, Plot 50350, P O Box 700, Gaborone, Botswana Sponsoring Registrar Country: BW Sponsoring Registrar Phone: +267.3958207 Sponsoring Registrar Fax: +267.3902035 Sponsoring Registrar Customer Service Contact: BTC Registrar Sponsoring Registrar Customer Service Email: [email protected] Sponsoring Registrar Admin Contact: Bathusi Malale, Thabo Nkemelang, Vincent Sehube Sponsoring Registrar Admin Email: [email protected] >>> Last update of WHOIS database: 2016-07-19T10:00:11.15Z <<< TERMS OF USE: You are NOT authorized to access or query the Botswana ccTLD WHOIS database through the use of electronic processes that are high-volume and automated. This WHOIS database is provided by as a service to the internet community. The data is for information purposes only. We do not guarantee its accuracy. By submitting a WHOIS query, you agree to abide by the following terms of use: You agree that you may use this Data only for lawful purposes and that under no circumstances will you use this WHOIS data to: (1) allow, enable, or otherwise support the transmission of mass unsolicited, commercial advertising or solicitations via e-mail, telephone, or facsimile; or (2) compilation, repackaging, dissemination or other use of this Data is expressly prohibited. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1712 mistypes, associated with alphadirect.co.bw:
If you are curious about what TLD extensions could also match the domain name of alphadirect.co.bw well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: