Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Search engines recommend title length of around 50-60 characters. The length of this title is 32. | |
| Meta description | Информационное издание о рекламе в Санкт-Петербурге. Новости, исследования, интервью, обзоры рекламного рынка города. Каталог рекламных агентств Санкт-Петербурга. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 162 characters. |
| Keywords | Маркетинг в Петербурге, маркетинговые исследования, монторинг брэндинг, брендинг, бренд, брэнд, исследования, реклама, торговая марка, продвижение, промоушн, promotion, btl, мерчендайзинг, рынок рекламных услуг в Петербурге, товар, продукт, потребление, реклама в Петербурге, креатив, дизайн в Санкт-Петербурге, товарный знак, слоган, производство, полиграфия в Петербурге, пресс-релиз, новости, новости рекламных агентств, фестивали рекламы, наружная, наружная реклама в Петербурге, разработка, фирменный стиль, Web-дизайн, интернет-реклама в Петербурге, Санкт-Петербург, телевидение, радио, сувенирная продукция в Петербурге, фотостудии, рекламные агентства в Петербурге, размещение, пресса, телевидение, радио, метро, носитель, маркетинг, исследования, рынок, потребители, медиа-мониторинг, стратегическое планирование, консалтинг, директ-маркетинг, рассылка новостей рекламы, все о рекламе, закон о рекламе, сми, средства массовой информации, PR в Петербурге, пр, связи с общественностью, Public Relations, PR-акции, выставки, выставочный менеджмент, стенд, календарь выставок, дизайн и производство стендов в Петербурге, семинары, обучение, курсы, вуз, работа, биржа труда, кадровые агентства, доска объявлений, форум, конференция, аналитика, материал, аналитические обзоры, тендер, подрядчик, заказ услуг. | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.3187 seconds on average | Website load speed is pretty fast. |
| Alexa global | 956 577, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 341 links | This is a normal amount of links. |
| Number of backlinks | Around 140 | Such a decent amount of backlinks certainly ads to the ranking. |
| Page HTML size | 76.7KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 185.22.182.117. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | World Russian Бизнес Реклама и маркетинг Новости и СМИ |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 0:59 | We'd argue that average visit time should be improved. The best way to do it, we think, is by providing capticating quality content. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Server: nginx Date: Sat, 03 Jun 2017 23:48:27 GMT Content-Type: text/html; charset=windows-1251 Transfer-Encoding: chunked Connection: keep-alive Vary: Accept-Encoding |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1742 mistypes, associated with adlife.spb.ru:
If you are curious about what TLD extensions could also match the domain name of adlife.spb.ru well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: