Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
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Website meta title | 1688新聞網 - 澳洲新闻网,澳洲日報,墨爾本日報,昆士蘭日報,澳大利亚最大的华人中文网站 Australia\'s largest Chinese News Website | Search engines recommend title length of around 50-60 characters. The length of this title is 93. |
Meta description | 澳洲最熱門的華人門戶網站,每日提供澳洲本地即時新聞、國際新聞、移民教育、就業、金融及房市等資訊。 The most popular Chinese news website in Australia. Bringing you the latest stories covering national, world, finance, sport, entertainment. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 189 characters. |
Keywords | 1688,澳洲新闻,时事财经,留学移民,旅游娱乐,买房租房,生意转让,求职招聘,澳洲日报,澳周刊,华声地产周报,澳华地产,昆士兰地产 | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 3.1803 seconds on average | Load speed is a concern and should be improved if and when possible. |
Alexa global | 29 855, as last updated | The site is quite popular, according to Alexa. Take that for what it's worth, though. |
Total links on homepage | We found 433 links | Honestly, this is a strange amount of links for a homepage. |
Number of backlinks | Around 1 997 | If even half of these are high quality, it speaks volumes of the website's worth. |
Page HTML size | 94.5KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
Website server | Server appears to be online. The IP address for the server is 119.9.80.208. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | World Chinese Traditional TW 新聞 報紙 World Chinese Traditional TW 區域 大洋洲 澳大利亞 新聞與媒體 報紙 |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | cguwan.com cdrwx.cn 86gg.cn yihaocar.com zouba.cn |
These are the websites that fall into the same category as 1688.com.au, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Time spent on site | 7:31 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 200 OK Date: Mon, 01 Feb 2016 07:46:30 GMT Server: Apache/2.2.15 (Red Hat) Accept-Ranges: bytes Vary: Accept-Encoding Connection: close Transfer-Encoding: chunked Content-Type: text/html; charset=gb2312 |
WHOIS information |
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Domain Name: 1688.com.au Last Modified: 31-Jan-2016 20:59:53 UTC Status: ok Registrar Name: NetRegistry Registrant: MEDIA & MEDIA GROUP PTY LTD Registrant ID: ABN 46112061382 Eligibility Type: Company Registrant Contact ID: HUWE1006 Registrant Contact Name: Cecil Huang Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: C0573762-AR Tech Contact Name: Dominic Main Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: ns3.netregistry.net Name Server: ns1.netregistry.net Name Server: ns2.netregistry.net DNSSEC: unsigned |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 144 mistypes, associated with 1688.com.au:
If you are curious about what TLD extensions could also match the domain name of 1688.com.au well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: