Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
---|---|---|
Website meta title | Soldes d\'hiver 2016 sur Zalando | Search engines recommend title length of around 50-60 characters. The length of this title is 37. |
Meta description | Vente en ligne de chaussures et de vêtements de toutes marques pour hommes, femmes et enfants. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 94 characters. |
Keywords | chaussures, vêtements, mode, femme, homme, enfant, en ligne, zalando.fr | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
Load time | 1.2626 seconds on average | Website load speed is pretty fast. |
Alexa global | 5 930, as last updated | According to Alexa, the website is frequently visited and is very popular. |
Quantcast global | 717 064 | The website's rank is quite poor. As with Alexa, QUANTCAST is not always perfectly representative of a website's performance. |
Total links on homepage | We found 210 links | This is a normal amount of links. |
Number of backlinks | Around 213 | Such a decent amount of backlinks certainly ads to the ranking. |
Page HTML size | 98.7KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
Website server | Server appears to be online. The IP address for the server is 91.240.34.89. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
Domain overview | Registered on 2008-08-19 00:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain zalando.fr is registered at KEY-SYSTEMS GmbH |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | World Français Régional Europe France Commerce et économie Boutiques en ligne Habillement |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | 3suisses.fr asos.fr bata.fr colissimo.fr eram.fr galerieslafayette.com helline.fr heyraud.fr la-botte.com laredoute.fr markowski-chausseur.fr sarenza.com spartoo.com zalando-prive.fr |
These are the websites that fall into the same category as zalando.fr, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Also of interest | tendances-de-mode.com zalando-prive.fr stylight.fr asos.fr sarenza.com |
There is a good chance that the people interested in zalando.fr find something of use on these websites, too. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Monthly traffic | 10.70M | In the grand scheme of things, the website is not exactly a giant in terms of traffic. But the target audience should be taken into account, too. |
Visitor delta | -4.91% | Lately, the website's been receiving less traffic. |
Time spent on site | 7:52 | People are in no hurry to leave the website, great! |
zalando.fr Traffic Bounce Rate | 30.12% | A great result and shows that the content is of good enough depth and quality for most readers. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 541 669 722 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.0 301 Moved Permanently Location: http://www.zalando.fr/ Server: BigIP Connection: Keep-Alive Content-Length: 0 HTTP/1.0 301 Moved Permanently Location: https://www.zalando.fr/ Server: BigIP Connection: close Content-Length: 0 HTTP/1.1 200 OK Date: Sun, 31 Jan 2016 03:49:50 GMT Vary: X-Forwarded-Protocol,Host,Accept-Encoding Set-Cookie: JSESSIONID=3A7F234ECD8F0CAEBBDEABE48DC82151.jvm_http62_p0120; Path=/; Secure; HttpOnly Set-Cookie: PESSIONID=zaaku5okqvtg2-z1jpl9d0xgnrle-zbxr5wy; Domain=.zalando.fr; Expires=Tue, 01-Mar-2016 03:49:50 GMT; Path=/; HttpOnly X-FRAME-OPTIONS: SAMEORIGIN Expires: Sun, 31 Jan 2016 03:49:50 GMT Last-Modified: Sun, 31 Jan 2016 03:49:50 GMT Pragma: no-cache Cache-Control: no-cache, must-revalidate, no-store Set-Cookie: CUSTOMER=SLAkgrqVyWVuMRH60/wlHiXRF384FjEzh3v5JeuSD1N5rr1BLzdPlxhTtIOjZNIEanDnEx6z34FRgacSVbh10Mhy769F2l05WDkHsNaloKTga6JXG25FmEd7tSzEsVg+h6rSD1SufZF+Tx850HKSi+b3S6r9uf7EIu1u4eqRa+ReJ2NBAuvdNG0hr8SMQnUNS+ZHaDeXXJn8VKPZ54nX4OPtqKRytSEC+BUyaHMF79gmXu1hLMHXpUoQ4Ztu1p3ktzebKgHnddg=; Domain=.zalando.fr; Expires=Wed, 28-Jan-2026 03:49:50 GMT; Path=/; HttpOnly P3P: CP="Zalando does not have a P3P policy. See https://www.zalando.co.uk/p3p-cookies/ for more info." Content-Language: fr-FR Connection: close Content-Type: text/html;charset=UTF-8 Set-Cookie: BIGipServerzalando_http=1042366474.20480.0000; path=/ |
WHOIS information |
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%% %% This is the AFNIC Whois server. %% %% complete date format : DD/MM/YYYY %% short date format : DD/MM %% version : FRNIC-2.5 %% %% Rights restricted by copyright. %% See http://www.afnic.fr/afnic/web/mentions-legales-whois_en %% %% Use '-h' option to obtain more information about this service. %% %% [198.187.31.2 REQUEST] >> zalando.fr %% %% RL Net [##########] - RL IP [#########.] %% domain: zalando.fr status: ACTIVE hold: NO holder-c: ZS733-FRNIC admin-c: ZS733-FRNIC tech-c: ZS734-FRNIC zone-c: NFC1-FRNIC nsl-id: NSL98905-FRNIC registrar: KEY-SYSTEMS GmbH Expiry Date: 21/08/2016 created: 19/08/2008 last-update: 21/08/2015 source: FRNIC ns-list: NSL98905-FRNIC nserver: a3-67.akam.net nserver: a1-138.akam.net nserver: a10-67.akam.net nserver: a12-64.akam.net nserver: a2-66.akam.net nserver: ns1.dns.interoute.net nserver: ns2.dns.interoute.net nserver: ns3.dns.interoute.net source: FRNIC registrar: KEY-SYSTEMS GmbH type: Isp Option 1 address: Im Oberen Werk 1 address: DE-66386 ST. INGBERT country: DE phone: +49 (0) 68 94 93 96 850 fax-no: +49 (0) 68 94 93 96 851 e-mail: [email protected] website: http://www.key-systems.net anonymous: NO registered: 25/07/2006 source: FRNIC nic-hdl: ZS733-FRNIC type: ORGANIZATION contact: Zalando SE address: Zalando SE address: Tamara-Danz-Str. 1 address: 10243 Berlin address: Berlin country: DE phone: +49 30200088400 e-mail: [email protected] registrar: KEY-SYSTEMS GmbH changed: 08/01/2016 [email protected] anonymous: NO obsoleted: NO source: FRNIC nic-hdl: ZS734-FRNIC type: ORGANIZATION contact: Zalando SE address: Zalando SE address: Tamara-Danz-Str. 1 address: 10243 Berlin address: Berlin country: DE phone: +49 30200088400 e-mail: [email protected] registrar: KEY-SYSTEMS GmbH changed: 08/01/2016 [email protected] anonymous: NO obsoleted: NO source: FRNIC |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1768 mistypes, associated with zalando.fr:
If you are curious about what TLD extensions could also match the domain name of zalando.fr well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: