Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | University of New Brunswick | UNB | Search engines recommend title length of around 50-60 characters. The length of this title is 33. |
| Meta description | The University of New Brunswick (UNB), founded in 1785, UNB offers undergraduate and graduate degrees in more than 60 disciplines and continuing education in a variety of fields. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 178 characters. |
| Keywords | University of New Brunswick, top university in canada, East Coast universities, entrepreneurship, engineering school, law school Canada | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.8039 seconds on average | Website load speed is pretty fast. |
| Alexa global | 25 810, as last updated | The site is quite popular, according to Alexa. Take that for what it's worth, though. |
| Quantcast global | 77 929 | The site is well known, judging by QUANTCAST rank. |
| Total links on homepage | We found 222 links | This is a normal amount of links. |
| Number of backlinks | Around 4 069 | If even half of these are high quality, it speaks volumes of the website's worth. |
| Page HTML size | 89KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 131.202.1.106. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
| Domain overview | Registered on 2000-10-31 00:00:00 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain unb.ca is registered at CA Registry (Ed Hew) |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Reference Education Colleges and Universities North America Canada New Brunswick University of New Brunswick Reference Education Colleges and Universities North America Canada New Brunswick University of New Brunswick Saint John Regional North America Canada New Brunswick Education |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | gnb.ca dal.ca umanitoba.ca mun.ca upei.ca |
These are the websites that fall into the same category as unb.ca, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 4:60 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 56 007 439 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Date: Tue, 29 Mar 2016 06:59:51 GMT Server: Apache/2.2.15 (CentOS) Location: http://www.unb.ca/ Vary: Accept-Encoding Content-Length: 298 Content-Type: text/html; charset=iso-8859-1 HTTP/1.1 200 OK Date: Tue, 29 Mar 2016 06:59:51 GMT Server: Apache/2.2.15 (CentOS) Last-Modified: Thu, 24 Mar 2016 13:03:41 GMT ETag: "11-1091f-52ecb1360f46b" Accept-Ranges: bytes Content-Length: 67871 Vary: Accept-Encoding Content-Type: text/html; charset=UTF-8 |
| WHOIS information |
|---|
Domain name: unb.ca Domain status: registered Creation date: 2000/10/31 Expiry date: 2020/02/08 Updated date: 2015/01/05 DNSSEC: Unsigned Registrar: Name: CA Registry (Ed Hew) Number: 71 Registrant: Name: University of New Brunswick Administrative contact: Name: Terry Nikkel Postal address: PO Box 4400 Fredericton NB E3B 5A3 Canada Phone: +1 506 453 4573 Fax: +1 506 453 3590 Email: [email protected] Technical contact: Name: David Shipley Postal address: 15 Dineen Drive Fredericton NB E3B5A3 Canada Phone: +1.5064516842 Fax: Email: [email protected] Name servers: ns1.dal.ca 129.173.1.11 dns1.unb.ca dns2.unb.ca % WHOIS look-up made at 2016-03-29 07:00:04 (GMT) % % Use of CIRA's WHOIS service is governed by the Terms of Use in its Legal % Notice, available at http://www.cira.ca/legal-notice/?lang=en % % (c) 2016 Canadian Internet Registration Authority, (http://www.cira.ca/) |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 735 mistypes, associated with unb.ca:
If you are curious about what TLD extensions could also match the domain name of unb.ca well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: