Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | The Hits – Music, News, Competitions | Search engines recommend title length of around 50-60 characters. The length of this title is 42. |
| Meta description | Music station, which broadcasts in markets around New Zealand. Site includes competitions, event and programme information. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 123 characters. |
| Load time | 2.6101 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 537 948, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 100 724 | The site is well known, judging by QUANTCAST rank. |
| Total links on homepage | We found 219 links | This is a normal amount of links. |
| Number of backlinks | Around 15 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 108.6KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 120.138.20.13. | We are happy to say that the hosting service is provided by a respected company. Physically, the server is located in Auckland, Auckland, New Zealand. |
| Domain overview | Registered on 2014-02-09 20:43:14 | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. At this time, domain thehits.co.nz is registered at Umbrellar Limited t/a Freeparking |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania New Zealand News and Media Radio |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | theedge.co.nz zmonline.com morefm.co.nz newstalkzb.co.nz hauraki.co.nz |
These are the websites that fall into the same category as thehits.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
| Parameter name | Status | Comment |
|---|---|---|
| Time spent on site | 2:35 | This is a decent average time spent on a website. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 6 536 179 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 http://www.thehits.co.nz/ Server: Varnish Location: http://www.thehits.co.nz/ Accept-Ranges: bytes Date: Sun, 15 May 2016 12:15:10 GMT X-Varnish: 2121316497 Age: 0 Via: 1.1 varnish Connection: close X-Cache: MISS HTTP/1.1 200 OK Cache-Control: public, max-age=120 Content-Type: text/html; charset=utf-8 Expires: Sun, 15 May 2016 12:17:00 GMT Last-Modified: Sun, 15 May 2016 12:15:00 GMT Vary: Accept-Encoding X-UA-Compatible: IE=edge X-Cacheable: YES Transfer-Encoding: chunked Date: Sun, 15 May 2016 12:15:11 GMT X-Varnish: 2121316505 2121316391 Age: 14 Via: 1.1 varnish Connection: keep-alive X-Cache: HIT X-Cache-Hits: 2 |
| WHOIS information |
|---|
% NZRS Limited % Users confirm on submission their agreement to all published Terms % version: 5.00 query_datetime: 2016-05-16T00:15:21+12:00 domain_name: thehits.co.nz query_status: 200 Active domain_dateregistered: 2014-02-10T09:43:14+13:00 domain_datebilleduntil: 2017-02-10T09:43:14+13:00 domain_datelastmodified: 2016-02-29T08:47:32+13:00 domain_delegaterequested: yes domain_signed: no % registrar_name: Umbrellar Limited t/a Freeparking registrar_address1: Level 2, 2 Devon St East registrar_address2: www.freeparking.co.nz registrar_city: New Plymouth registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 6 7572881 registrar_fax: +64 6 7572883 registrar_email: [email protected] % registrant_contact_name: The Radio Network Limited registrant_contact_address1: 54 Cook St registrant_contact_city: Auckland registrant_contact_postalcode: 1010 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 9 3674755 registrant_contact_email: [email protected] % admin_contact_name: Wayne Sleeman admin_contact_address1: 54 Cook St admin_contact_address2: Private Bag 92198 admin_contact_city: Auckland admin_contact_province: Auckland admin_contact_postalcode: 1010 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 9 3674759 admin_contact_email: [email protected] % technical_contact_name: SiteHost Ltd technical_contact_address1: PO Box 11859 technical_contact_address2: Ellerslie technical_contact_city: Auckland technical_contact_postalcode: 1542 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 6 7572881 technical_contact_fax: +64 6 7572883 technical_contact_email: [email protected] % ns_name_01: ns1.sitehost.co.nz ns_name_02: ns2.sitehost.co.nz ns_name_03: ns3.sitehost.co.nz % % Users are advised that the following activities are strictly forbidden. % % Using multiple WHOIS queries, or using the output of multiple WHOIS % queries in conjunction with any other facility or service, to enable % or effect a download of part or all of the .nz Register. % % Using any information contained in the WHOIS query output to attempt a % targeted contact campaign with any person, or any organisation, using any % medium. % % A breach of these conditions will be treated as a breach of the .nz Policies % and Procedures. Sanctions in line with those specified in the policies and % procedures at www.dnc.org.nz may result from any breach. % % Copyright InternetNZ |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1826 mistypes, associated with thehits.co.nz:
If you are curious about what TLD extensions could also match the domain name of thehits.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: