Here is an overview of what we consider to be the key website statistics and information:
Parameter name | Status | Comment |
---|---|---|
Website meta title | Forums - RaceCafe | Search engines recommend title length of around 50-60 characters. The length of this title is 17. |
Meta description | Horse Racing Forum: racecafe.co.nz; judged the most popular in the world. The Race Cafe is the place for anyone interested in the New Zealand Racing Industry. Get involved in our discussion forums, vote on topical issues, have fun with our games and competitions, or use our free resources. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 290 characters. |
Load time | 4.6166 seconds on average | Load speed is a concern and should be improved if and when possible. |
Alexa global | 989 500, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
Total links on homepage | We found 289 links | This is a normal amount of links. |
Number of backlinks | Around 12 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
Page HTML size | 118.5KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
Website server | Server appears to be online. The IP address for the server is 77.104.158.152. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
Parameter name | Status | Comment |
---|---|---|
Relevant categories | Sports Equestrian Racing Chats and Forums |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
Related websites | racechat.co.nz theinformant.co.nz thoroughbrednews.com.au thoroughbredvillage.com.au hrnz.co.nz |
These are the websites that fall into the same category as racecafe.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Now this is rather important. With viruses and malware so dominant these days, website safety is among the key ratings. It's importance is such that a website marked as unsafe is more than likely not to rank at all, let alone on the first page. Now, some sources are more reliable than others, but we'll try to present you with all the information we've managed to gather, along with some relevant commentary.
Absolute accuracy is accessible only by the webmasters. If you keep that in mind, perhaps you will find out approximate numbers of some use.
Where appropriate, we'll add an insight, but the numbers themselves speak clearly enough, eh?
Parameter name | Status | Comment |
---|---|---|
Time spent on site | 3:03 | People are in no hurry to leave the website, great! |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
Header in detail |
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HTTP/1.1 200 OK Server: nginx Date: Tue, 06 Jun 2017 22:11:23 GMT Content-Type: text/html;charset=UTF-8 Content-Length: 121322 Connection: keep-alive Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate Pragma: no-cache X-XSS-Protection: 0 Set-Cookie: ips4_IPSSessionFront=7134b4a1720e47e7ba15a58d03e6bc57; path=/; HttpOnly Vary: Accept-Encoding Host-Header: 192fc2e7e50945beb8231a492d6a8024 X-Proxy-Cache: MISS |
WHOIS information |
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version: 7.40 query_datetime: 2017-07-06T15:56:32+12:00 domain_name: racecafe.co.nz query_status: 200 Active domain_dateregistered: 2000-01-18T00:00:00+13:00 domain_datebilleduntil: 2018-03-19T16:59:13+13:00 domain_datelastmodified: 2017-03-14T14:01:19+13:00 domain_delegaterequested: yes domain_signed: no registrar_name: Crazy Domains FZ-LLC registrar_address1: Office 211, Building 11 registrar_city: Dubai lnternet City registrar_province: Dubai registrar_postalcode: 500472 registrar_country: AE (UNITED ARAB EMIRATES) registrar_phone: +64 800 128 128 registrar_fax: +61 8 9422 0801 registrar_email: registrant_contact_name: Leigh Mckenzie registrant_contact_address1: Building 317A registrant_contact_city: Park Avenue registrant_contact_province: Beijing registrant_contact_postalcode: 100123 registrant_contact_country: CN (CHINA) registrant_contact_phone: +86 13501114828 registrant_contact_email: admin_contact_name: Leigh Mckenzie admin_contact_address1: Building 317A Park Avenue admin_contact_city: Beijing admin_contact_province: Beijing admin_contact_postalcode: 100123 admin_contact_country: CN (CHINA) admin_contact_phone: +86 13501114828 admin_contact_email: technical_contact_name: Leigh Mckenzie technical_contact_address1: Building 317A Park Avenue technical_contact_city: Beijing technical_contact_province: Beijing technical_contact_postalcode: 100123 technical_contact_country: CN (CHINA) technical_contact_phone: +86 13501114828 technical_contact_email: ns_name_01: ns1.c29106.sgvps.net ns_name_02: ns2.c29106.sgvps.net |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1700 mistypes, associated with racecafe.co.nz:
If you are curious about what TLD extensions could also match the domain name of racecafe.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: