Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Promotional Supplies & merchandise | Search engines recommend title length of around 50-60 characters. The length of this title is 38. |
| Meta description | Supplies promotional items with custom branding or advertising. Includes merchandise catalogue with online quote form. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 118 characters. |
| Keywords | promotional products, merchandise, marketing, drink bottles, corporate, stress balls, usb drives, caps | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 2.4267 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Total links on homepage | We found 28 links | This is a normal amount of links. |
| Number of backlinks | Around 7 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 11.9KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 43.241.54.17. | We are happy to say that the hosting service is provided by a respected company. Physically, the server is located in Narre Warren, Victoria, Australia. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania Australia Victoria Localities M Mount Eliza |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | aditpromo.com.au quapromotions.com.au customapi.com bepromoted.com.au standout.com.au |
These are the websites that fall into the same category as ppapromo.com.au, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 301 Moved Permanently Content-Type: text/html Content-Length: 1147 Date: Wed, 08 Jun 2016 09:47:54 GMT Accept-Ranges: bytes Server: LiteSpeed Location: http://www.ppapromo.com.au/ Connection: Keep-Alive HTTP/1.1 200 OK X-Powered-By: PHP/5.6.22 Set-Cookie: PHPSESSID=mdd24fktive0hsfp6shr241ua7; path=/ Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: visitor=mdd24fktive0hsfp6shr241ua7; expires=Wed, 08-Jun-2016 11:47:55 GMT; Max-Age=7200; path=/ Content-Type: text/html; charset=UTF-8 Transfer-Encoding: chunked Date: Wed, 08 Jun 2016 09:47:55 GMT Accept-Ranges: bytes Server: LiteSpeed Connection: close |
| WHOIS information |
|---|
Domain Name: ppapromo.com.au Last Modified: 17-May-2015 20:54:03 UTC Status: ok Registrar Name: VentraIP Wholesale Registrant: The Trustee for THE IAN BRUMLEY FAMILY TRUST Registrant ID: ABN 33740967685 Eligibility Type: Company Registrant Contact ID: IB2363410 Registrant Contact Name: Ian Brumley Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: IB2363412 Tech Contact Name: Ian Brumley Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: ns1.nameserver.net.au Name Server IP: 112.140.176.177 Name Server IP: 2400:b800:0:1:0:0:0:11 Name Server: ns2.nameserver.net.au Name Server IP: 112.140.180.177 Name Server IP: 2400:b800:1:1:0:0:0:11 Name Server: ns3.nameserver.net.au Name Server IP: 2600:3c01:0:0:f03c:91ff:fe93:5b9a Name Server IP: 96.126.96.208 DNSSEC: unsigned |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1770 mistypes, associated with ppapromo.com.au:
If you are curious about what TLD extensions could also match the domain name of ppapromo.com.au well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: