Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Digital Marketing Agency | Digital Marketing Agency Wellington - Onmark | Search engines recommend title length of around 50-60 characters. The length of this title is 71. |
| Meta description | Offers sales leads and website promotion. Profile, services and case studies. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 77 characters. |
| Keywords | Digital Marketing Agency | Digital Marketing Agency Wellington | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 2.197 seconds on average | Load speed is a concern and should be improved if and when possible. |
| Alexa global | 938 055, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Total links on homepage | We found 29 links | This is a normal amount of links. |
| Number of backlinks | Around 5 | Backlinks is one of the key metrics for search engines. This website seems to have a very low number of backlinks, which means poorer rank in search results. |
| Page HTML size | 40.3KB | How do we put this... improvement is quite necessary. Load speed is a very important factor in so many ways! |
| Website server | Server appears to be online. The IP address for the server is 104.28.26.213. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Regional Oceania New Zealand Wellington Localities Wellington Central Business and Economy Computers and Internet |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | spiredigital.co.nz seadigital.co.nz tailgunner.co.nz grizzlydigital.com digitalpulse.co.nz |
These are the websites that fall into the same category as onmark.co.nz, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Fri, 30 Jun 2017 14:54:06 GMT Content-Type: text/html; charset=UTF-8 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=d77fe6ce0283629aef03385794760adda1498834445; expires=Sat, 30-Jun-18 14:54:05 GMT; path=/; domain=.onmark.co.nz; HttpOnly X-Powered-By: PHP/5.5.38 Link: <http://www.onmark.co.nz/wp-json/>; rel="https://api.w.org/", <http://www.onmark.co.nz/>; rel=shortlink Set-Cookie: wfvt_3973666099=5956660e9d929; expires=Fri, 30-Jun-2017 15:24:06 GMT; Max-Age=1800; path=/; httponly Server: cloudflare-nginx CF-RAY: 3771f57715c664f9-FRA |
| WHOIS information |
|---|
version: 8.0 query_datetime: 2017-07-13T11:29:53+12:00 domain_name: onmark.co.nz query_status: 440 Request Denied |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1443 mistypes, associated with onmark.co.nz:
If you are curious about what TLD extensions could also match the domain name of onmark.co.nz well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: