Here is an overview of what we consider to be the key website statistics and information:
| Parameter name | Status | Comment |
|---|---|---|
| Website meta title | Plastic Model Kits: model airplane kits, Revell, Monogram, Aurora | Search engines recommend title length of around 50-60 characters. The length of this title is 65. |
| Meta description | Plastic model kits for sale, rare and vintage airplane models, R/C, ship models and car models. Over 6000 different kits in stock. All-plastic model kits got their start in 1936 when FROG in England produced the first in a series of kits known as 'Frog-Penguins.' Frog had previously made flying models, so this was a reference to the 'birds' that will not fly. The line was successful and expanded, but WWII ended production. After the war, Frog resumed production and soon had competition from Airfix and others. In America, Frog's progress had been noted. In 1946 two US companies released all-plastic models -- Varney's tenite/plastic U.S. Fleet Submarine and Stearman PT-17 trainer and Hawk's Curtiss R3C-1 in black acetate plastic. The kits met with a very cold reception at hobby shops that were not sure what to do with them. Predictably, existing modeling experts were very negative on the kits because of the lack of carving and '…real skill' needed to make the model. Gordon Varney was discouraged enough gave up on plastic model kits and sell the molds in about 1947 to O-Lin. Meanwhile Hawk, already firmly entrenched in the model business with their line of wooden kits, approached toy stores with the plastic line and had more luck. O-Lin's first kit was the P-80B Shooting Star in 1947. O-Lin, of which little is known, was at least partially owned by Paul Lindberg, who was known for his stick-and-tissue flying aircraft designs. In 1948 Hawk was encouraged enough to expand the 1/48 scale line to four racing aircraft. For 1949 Hawk began using polystyrene plastic and added the Lockheed Constellation and F-84. In 1948/49 O-lin added the Piper Cub, Republic Seabee and six small racers. Sales continued to improve but slowly. At this time they modified the old Varney molds for the PT-17 and Fleet Sub and modified the wood-and-plastic PT Boat and LST to make them all plastic kits. But by 1951 the Mates brothers (owners of Hawk) could see that plastic kits were the future and discontinued all wooden models. This was a very early decision, but Hawk had always been on the cutting edge. But so far, proper marketing had escaped Hawk and O-Lin. But the solution was just around the corner. In 1951, Gowland & Gowland were displaying 1/32 scale model cars that were to become the 'Highway Miniatures' series. Sol & Lou Kramer (formerly of Burd Models) and Lew Glaser (of Precision Specialties, soon to be Revell) were impressed and thought they could be a hit with the proper marketing approach. Going directly to department and variety stores, the line was picked up by Woolworths and the rest is history. People of all ages found them fun and easy to build – and the mold presses ran 24 hours a day to keep up with demand. New cars were introduced as fast as possible and national ad campaigns were run. The modern Hobby Industry had been born. It did not take long for Glaser to see the future and Revell soon concentrated solely on plastic model kits, producing the famous 'Pre-S' and 'S' kit lines with world-renowned box artwork. Manufactures such as Strombecker and Monogram jumped on the band wagon and Aurora Plastics, which had made toys, switched to models. According to surveys at the time by Boy's Life magazine, model building was the #1 hobby of young boys. Male adults were bitten by the bug also! The late 1950s was the 'Age Of Boxart' for model kits. In this time, the finest commercial artist were commissioned to produce box art for model kits. Revell S kits (so known for their box-side advertisements to use Revell S Glue) and Aurora are among the best brands for superb box artwork. During this time, manufacturers expanded kit lines rapidly and models appeared everywhere - not just in hobby shops, but in grocery stores, toy stores, 5 & 10s, camera shops, pharmacies and much more The 1960s were no less optimistic. Revell produced some excellent box art with the 'Famous Artist Series' and Aurora was using Jo Kotula (well known for his covers on Model Airplane News magazine) and John Steel among others. Kit lines expanded rapidly for aircraft, ship, car and military models. Buyers were equally enthusiastic. Monogram, never known for it's box art, continued to turn our some of the finest quality models - many of which are still in production to this day. Some of the standouts are the 1/32 Phantom Mustang P-51, Phantom Huey UH-1, B-52 Stratofortress with Jet Sound and the super detailed line of 1/8 cars such as the Big T Big Deuce, Big Tub, Big Drag, Jaguar XKE and 1965 Corvette. Monogram's line of 1/24 cars had unprecedented quality and detail. In the late 1960s Revell popularized 1/32 scale by releasing a very nice series of WWII aircraft. Never had such a line been available in such a large scale, the reactions were very positive. Revell's 1/72 line of aircraft was rapidly expanded with great improvements over the earlier S kits. Revell continued to use the 'series' approach to releases through much of the 1960s. But there were storm clouds on the horizon. Aurora began suffering reduced sales. Their product line was dated, and the detail generally low. Aurora was always first to market at an affordable price. This was a good practice when plastic modeling was new, but builders were demanding more detail and better scale fidelity. Aurora's new molds were much improved but there were too few of them. In the early 1970s sales remained positive but not for long. Other interests were competing with models. Companies that could not provide enough quality product, such as Aurora, suffered greatly and could not stay in business. Through the 1980s and 1990s many established manufactures in America and Europe closed up shop or took part in a large number of mergers and ownership changes. Manufacturers were hesitant to cut large numbers of molds due to the expenses. But some excellent kits were released and older kits improved. During these years, short run technology came into it's own. Between vacuum forming, resin casting and small injection molding machines, avid modelers and small businesses took up the slack from the big manufactures and flourished. Suddenly, kits were available that we never dreamed of back in the day. This created much new interest for the hobby. In the 2000s, things have turned around in a very positive sense. CAD and mold cutting technology has improved and modeling interest is significant. There have been so many new manufactures and kits released that it is difficult to keep track! Once again the future of modeling looks excellent. | To make sure all the meta description is visible in search results page, Google recommends length of up to 320 characters at the most. This description has exactly 6618 characters. |
| Keywords | Plastic Model Kit, Plastic Model Airplanes, model, kit, scale models, model ships, model airplanes, model Tanks, Aurora, Revell, Monogram Models, Hasegawa, Tamiya, Adams, Academy, Minicraft, Accurate Miniatures, Classic Airframes, AMT, Air Lines, Frog, Bandai, Cleveland, Combat Models, Comet, Eduard, DML, Dragon, Doyusha, Entex, Estes, Faller, Fujimi, ESCI, Glencoe, Berkeley, Guillow's, Comet, Sterling, Hawk, Hubley, Huma, Inpact, Imai, Italaerei, Italeri, Jo-Han, Joe Ott, Kader, KMC, KVZ Plasticart, Life-Like, Lincoln, Lindberg, LTD, LS, Matchbox, Megow, Merlin, MPM, MPC, Nichimo, Nitto, O-Lin, OS Engines, Otaki, Nichimo, Peerless Max, Special Hobby, Pocher, Pyro, 1/8 scale car model, Rareplanes, Renwal, Revell-Monogram, ITC, Ideal, HO Craftsman Kit, Mainline, Silver Streak, Ambroid, La Belle, Strombecker, Supermodel, Testors, Topping, Trimaster, UPC, Varney, Walthers | We did not expect meta keywords to be used. It's a worrying sign more than anything, really, as websites with meta keywords often tend to be spammy. |
| Load time | 0.7249 seconds on average | Website load speed is pretty fast. |
| Alexa global | 447 949, as last updated | According to Alexa, the website's popularity is not exactly high. Take this rank with a healthy pinch of salt. |
| Quantcast global | 61 757 | The site is well known, judging by QUANTCAST rank. |
| Total links on homepage | We found 421 links | Honestly, this is a strange amount of links for a homepage. |
| Page HTML size | 90.9KB | Load speed (and overall responsiveness) is such an important factor for both search engines and user experience, would you not agree? With that in mind, this is a very good result. |
| Website server | Server appears to be online. The IP address for the server is 66.39.20.106. | It's unfortunate, but despite our best attempts, we failed to gather enough data to provide a meaningful insight at this time. |
What, all that information was not enough? You want... more? Right, then. You asked for it.
As we've mentioned before, traffic is not a key metric. However, the target audience does say a lot about what's been done to optimize the website, as well as what should be done going forwards. Let's see if we have any useful information here.
| Parameter name | Status | Comment |
|---|---|---|
| Relevant categories | Career and Education > Education Shopping Internet and Telecom > Chats and Forums Business and Industry |
The most obvious area of interest for the target audience are these categories. Most, if not all of them can be attributed to the website in question. |
| Related websites | airfix.com arcforums.com collectair.com dragonusaonline.com freetimehobbies.com greatmodels.com hannants.co.uk hobbylinc.com luckymodel.com megahobby.com modelcars.com modelexpo-online.com modelsforsale.com rare-planedetective.com revell.com scalemates.com squadron.com vintageplasticmodelkits.com |
These are the websites that fall into the same category as oldmodelkits.com, and so target the same audience and, likely, keywords. To a larger or smaller extent, all of them are competitors. |
| Also of interest | daniellnagle.com largescaleplanes.com arawasi-wildeagles.blogspot.gr intscalemodeller.com thewankers.net |
There is a good chance that the people interested in oldmodelkits.com find something of use on these websites, too. |
With over 4 million websites indexed (which can seem as a lot, or very little, depending on your point of view), Alexa is perhaps the oldest and certainly the best known ranking system, deservedly or not. The Alexa Global and Local ranks of a website are based on an approximate amount of visitors a given website receives. The more visitors, the higher the rank. The Alexa rank, be it Local or Global, should be taken with a pinch of salt. After all, visitor count is by far not the simple measure of a website's success it's made out to be. For example, a gardening website is never going to be as popular as a movie review website. It does not mean it's not popular within it's niche.
QUANTCAST - an advertising-related data processing company - mostly specializes in real-time audience analysis and measurements. In other words it, like Alexa, is basing its rankings on approximate traffic numbers. Currently, QUANTCAST has rated around 113 125 056 websites. Just like ALEXA, this is not a metric of huge importance, so don't base your SEO decisions on QUANTCAST rank, specifically. At best, it's a vague representation of how your website is doing in the grand scheme of things, but it does not take all that much context into account.
Similarly to how a hard drive or a modern SSD device holds your files, a server holds all the files the website needs to operate. To load a webpage, your browser needs to contact the said server and request files - strings of code that make up the website into what it is, including images, text and database entries. Each physical server has a unique IP address that is used by the browser to contact it.
Let's see what technical information we've managed to gather:
| Header in detail |
|---|
HTTP/1.1 200 OK Date: Thu, 18 May 2017 10:29:24 GMT Server: Apache/2.2.32 Cache-Control: private, max-age=10800, pre-check=10800 Set-Cookie: PHPSESSID=0677a374054c3a4e5d8a55403854af17; path=/ Last-Modified: Tue, 14 Feb 2017 00:56:44 GMT Transfer-Encoding: chunked Content-Type: text/html |
| WHOIS information |
|---|
Whois Server Version 2.0
Domain names in the .com and .net domains can now be registered
with many different competing registrars. Go to http://www.internic.net
for detailed information.
Domain Name: OLDMODELKITS.COM
Registrar: TUCOWS DOMAINS INC.
Sponsoring Registrar IANA ID: 69
Whois Server: whois.tucows.com
Referral URL: http://www.tucowsdomains.com
Name Server: NS00.NS0.COM
Name Server: NS131.PAIR.COM
Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Updated Date: 08-aug-2015
Creation Date: 25-feb-2004
Expiration Date: 25-feb-2021
>>> Last update of whois database: Thu, 11 May 2017 15:23:02 GMT <<<
For more information on Whois status codes, please visit https://icann.org/epp
NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar. Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.
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IP Address: 62.75.137.71
Maximum Daily connection limit reached. Lookup refused. |
A good domain address is usually one that is easy to spell, resulting in the smallest amount of mistypes possible. Still, such a thing inevitably happens. Here is a list with the most frequent 1701 mistypes, associated with oldmodelkits.com:
If you are curious about what TLD extensions could also match the domain name of oldmodelkits.com well, we have prepared an extensive list for you to look through:
We are glad you have finished this report. Hopefully, you found what you were looking for. In case you need more information to compare, here is a list of some other detailed overviews we have prepared: